Data Source: iiMedia Consulting

　　core reading

　　In recent years, with the continuous improvement of consumers’ demand for instant time saving, instant logistics with errands as the main form is booming, and the market scale is growing rapidly.

　　From "food delivery" to "delivery of all things", consumers’ demand for errand handling services is becoming more and more personalized and diverse, and relevant policies and measures have been introduced one after another to help the healthy and orderly development of the industry.

　　Forgot to bring items, use "errands" to help pick up and deliver; on holidays, call a "errand" to send flowers; can’t get out, place an order for "errands" to help pick up numbers… With the continuous improvement of consumers’ immediate time-saving needs, to provide non-standardized new forms of service such as intra-city pickup, purchasing goods on behalf of others, and helping with affairs – errand services are on the rise.

　　Recently, the 2022 China errand economy market insight report (hereinafter referred to as the "report") released by relevant consulting institutions shows that the market size of our country’s errand economy will reach 13.10 billion yuan in 2021, and it is expected to reach 66.40 billion yuan in 2025.

　　As a new form of service derived from instant logistics, why did errand services rise rapidly? How can we continue to stimulate market potential? In response to these questions, the reporter conducted in-depth interviews.

　　From "Delivery" to "Delivery of Everything"

　　The service scene is wider and the demand is stronger

　　"It’s so convenient to pick up the key at the door in 10 minutes, and deliver it to your parents’ house in 30 minutes!" Recently, Mr. Li from Shanghai’s Pudong New Area found that he had forgotten to return the key to the renovation of the new house to his parents. He sent a round-trip trip of nearly 30 kilometers, so he placed an order through Dada Express to run errands. "Door-to-door at an agreed time, delivered on time and safely, economical and convenient."

　　Zhang Yanyan, a *******-based Meituan errand delivery worker, feels the strong demand for errand services. "The ****** is just right, and many consumers go out to enjoy the ******. In recent days, the number ** errand orders delivered to scenic spots has risen rapidly. Since April this year, I have run errands in the urban area for more than 1,000 kilometers." Zhang Yanyan said that the errand job ** helping to deliver forgotten ID cards, picking up parasols, queuing in advance, not only brings convenience to users, but also gains the value ** helping others.

　　The "rush, busy, forget" in work and life has become a typical demand scenario for errand services. Data show that 38.4% of consumers use errands to pick up and deliver because they forgot to bring items; 37.3% of consumers use errands to buy things; in addition, the demand for queuing and sending documents is also gradually increasing.

　　At the same time, the errand service has a strong holiday attribute. More consumers send gifts and help with errand services to convey their hearts and minds on important festivals. Data show that during the "March 8th" International Working Women’s Day this year, the delivery order volume of flowers and cakes on the Dada Express delivery platform nearly doubled year-on-year.

　　From the perspective of consumer groups, consumers in first- and second-tier cities have gradually formed the consumption habit of errand services. Consumers in third- and fourth-tier cities are gradually getting used to using errand services to enjoy the convenience of life. Among them, the post-80s and post-90s use services more frequently, and have become the main force of errand consumption. With the continuous expansion of the errand market and the growth in demand in small and medium-sized cities, errand services will enter more people’s daily lives.

　　"As an important part of real-time logistics, errand services are highly efficient, non-standard, regional and complex, and are mainly used to solve consumers’ temporary needs for cross-regional services in a small range." Wang Yuehan, director of the Industrial Economic Research Department of the Development Research Center of the State Post Bureau, introduced that from the perspective of service types, errand services are roughly divided into three types of services, such as intra-city pickup, intra-city purchasing, and help services. As consumers’ income levels improve and their personalized needs increase, the application scenarios of future errand services will continue to expand to meet more immediate service needs of consumers.

　　Supply and demand continue to force in both directions

　　The growth momentum of errand services is strong

　　In just a few years, how did errand services rise rapidly and become an indispensable part of people’s daily lives?

　　From the demand side, the explosion of immediate demand and the acceleration of consumption upgrades together constitute a strong driving force for the continuous growth of errand services.

　　"From food takeaway to retail supplies, and then to errand services, consumers’ demand for timeliness in consumption is constantly improving, and errand services include picking up and delivering goods in the same city, buying and helping in the same city, etc., which can meet consumers’ needs of staying at home and saving time." According to the relevant person in charge of Dada, it is estimated that in 2022, our country’s instant delivery orders will break 40 billion orders, and the user scale will break 750 million. This trend reflects that consumers’ demands for saving time and effort have gradually become rigid demand.

　　In Wang Yuehan’s opinion, with the improvement of the income level of residents in our country and the gradual emergence of young people as the main consumer, people’s requirements for life are upgraded from meeting basic needs to pursuing quality, and they have the ability and willingness to pay for services to obtain better products and a more leisurely life.

　　From the supply side, the abundant market capacity and logistics technology innovation have strongly supported the sustainable development of errand services.

　　The boundaries of the service network continue to expand. Thanks to more flexible employment methods, many errand platform enterprises have gained a large number of employees in a short period of time through crowdsourcing, and built a relatively extensive service network to support the development of large-scale and high-frequency errand services. For example, Dada Express’s local instant delivery business covers more than 2,600 counties (districts and cities) across the country, and millions of knights provide services to consumers, establishing a full-scene service system composed of instant distribution, floor distribution, and personal distribution.

　　The real-time delivery experience continues to be optimized. Some errand services rely on platform enterprises to organically integrate business flow, logistics, and information flow. By optimizing resource allocation, they promote supply and demand docking, effectively reduce the search cost between merchants and consumers, and improve the real-time delivery logistics experience.

　　By transforming the process of traditional logistics "receiving and transporting" into the direct delivery mode of "receiving" and "sending", SF Express combines the front warehouse layout to shorten the delivery radius, achieve "average 1 hour" city-wide delivery, and improve the efficiency of item delivery; relying on the Meituan "super brain" distribution system, users can automatically complete order matching, path planning and time estimation after placing an order, estimate the delivery time for each order, assign a suitable rider, and design a suitable pickup route for the rider to ensure the consumer experience.

　　Service 15 minutes life circle

　　Towards diversification, specialization, and orderly development

　　In the interview, many companies and experts are optimistic about the development prospects of errand services in our country. They said that in the future, with the rapid development of the local life service industry and the two-way force on both sides of supply and demand, errand services will play an important role in building a 15-minute life circle and play a positive role in facilitating people’s lives and promoting the development of merchants.

　　From the initial emergence and rapid development of the catering takeaway scene, the scope of errand services has gradually expanded from catering to retail categories such as supermarkets, daily necessities, and pharmaceuticals, and further expanded to non-standardized services. Wang Yuehan believes that from "delivery" to "delivery of all things", when the habit of using errands to pick up and deliver items is basically developed, consumers have more personalized and diverse non-standard needs for errand agency services, which will further promote the horizontal extension of service types.

　　In recent years, relevant policies and measures have been introduced one after another to help the healthy and orderly development of the industry. In August 2021, the "Action Plan for the High-Quality Development of Commercial and Trade Logistics (2021-2025) " issued by the Ministry of Commerce and other 9 departments mentioned that it is necessary to improve the front warehouse distribution, store distribution, instant delivery, online order store pickup, self-service pickup and other end distribution models. In January 2022, the National Development and Reform Commission issued the "14th Five-Year Plan" for the Construction of Modern Circulation System and proposed to improve urban distribution facilities and county and rural express logistics distribution systems, and improve the end network service capabilities.

　　Seizing market development opportunities, many companies continue to make efforts to distribute efficiency and service quality, and strengthen the errand economy in better meeting segmented needs. Meituan errands launched the "special person direct delivery" function, and riders only receive one order throughout the process to improve the delivery timeliness and delivery safety of goods; for key categories such as flower cakes, Dada Express is equipped with car delivery services, with an average delivery time of 20 minutes faster than electric vehicles.

　　As an emerging business, the errand economy is moving towards high-quality development, which still depends on continuously improving the service standard system and strengthening service quality inspection and evaluation. Wang Yuehan proposed that due to the wide variety and field of errand services, a regulatory mechanism should be built to adapt to the development of new business models of errand services, strengthen cross-departmental joint supervision, innovate supervision models, give full play to the role of smart supervision and credit supervision, and continuously promote the standardized development of services to create a fair and orderly competitive environment.

　　International Online auto channel News: At the just-opened Shanghai Auto Show, a brand-new model under the Geely brand — Xingyue L also appeared in the booth. Xingyue L was built based on Geely CMA super matrix and was equipped with Volvo Drive-E series 2.0TD in-cylinder direct injection turbocharged engine. Xingyue L is the latest masterpiece of the design concept in the era of Geely 4.0, and it is also a heavyweight model for Geely to enter a comprehensive architecture.

　　In terms of appearance, Geely Xingyue L adopts the latest 4.0 design language, and the simple and bright lines give Xingyue L an international style. The front face of Xingyue L is designed with a heavy design, and the air intake grille with a sense of strength matches the rib line of the engine hatch, which highlights the sense of strength of Xingyue L. The angular headlights incorporate two three-stage daytime running lights. C-shaped chrome-plated elements are added to both sides of the front bumper for embellishment, and the chrome-plated decorative strips running horizontally also add a heavy feeling to the front of the car.

Geely xingyue l

Geely xingyue l qianmian

　　The side of the car body also continues the simple and atmospheric design style of the front of the car, and the black wheel eyebrows also add a hard-core atmosphere to Xingyue L. Although Geely officially positioned the Star Yue L as a compact SUV model, the "L" in the name is not added. The official explanations are Larger, Luxury and Liberate. In terms of body size, the length, width and height of the Xingyue L are 4770/1895/1689mm and the wheelbase is 2845mm, which completely reaches the level of mainstream mid-level SUV. The multi-spoke wheel hub has both a sense of movement and strength, and the size of the front and rear tires is 245/45 R20.

Geely xingyue l

Geely xingyue l

　　The shape of the rear of the car is simple and layered. There are 8 LED light sources on both sides of the penetrating taillights, which form a lattice layout after lighting. The concave license plate frame design below reveals the luxury of the atmosphere. Although the Xingyue L adopts the hidden exhaust with double sides and double outlets, chrome trim strips are still used on both sides of the rear bumper to outline the shape of the tail row.

Geely xingyue l interior

Geely xingyue l interior

　　In terms of interior, the full European style of Xingyue L adopts the concept of Geely’s "Instrument Panel Layout 4.0 Design" and the matching mode of upper dark color and lower light color. Among them, the interior of the "Cuiyu Blue" color matching model adopts the color matching of black and Cuiyu Blue, and the color painting of matte gold is added in the middle, which highlights the calm and elegant beauty. The two-color leather steering wheel also enhances the interior texture of the Star Yue L, which can give drivers the feeling of European luxury models both visually and tactilely.

Geely xingyue l engine

Geely xingyue l shift mechanism

　　In terms of power, Xingyue L is built on the basis of Geely CMA super matrix. It is equipped with Volvo Drive-E series VEP4 inline four-cylinder all-aluminum turbocharged mid-range direct injection gasoline engine, which is divided into two versions: high and low power. The low power version has a maximum power of 160kW and a peak torque of 325N·m, while the high power version has a maximum power of 175kW and a peak torque of 350 N m.. In terms of transmission, the 7-speed wet DCT gearbox and the 8AT gearbox from Aisin are matched by different powers. (Author: Wu Keming)

　

　

　

　　On the morning of the 26th, it was revealed that the audience shouted refund for the #WubaiHefei concert. According to Nine Pai News Video, on November 24th in Hefei, Anhui Province, before the performance of the Wubai concert, many audience shouted "refund" because of unreasonable seating arrangements, which attracted widespread attention. On the 25th, an audience member said that he bought a VIP area of 1,280 yuan and was assigned to the V6 area. "The stage is recessed, and two large screens are added on each side. We can only see half of the stage on both sides of V5 and V6. The band behind us is basically invisible, and people can’t see it. The big screen looked up. Many fans said that they went to massage after watching it." It claims that the organizers did not inform them in advance of the risk of being blocked from view in zones V5 and V6.

　　Wubai concert scene. Video screenshot

　　This is not the first concert this year that has caused complaints because of the obstruction of the viewing location. Before this, the "pillar ticket" of Liang Jingru’s concert in Shanghai also attracted public attention. According to the upstream news, with the explosive recovery of the concert market this year, the old problems such as high-priced tickets, scalper tickets, and "pillar" tickets continue to appear, and with the "sinking market" of concerts, some chaos in concerts held in third- and fourth-tier cities has begun to appear.

　　The performance market will explode in 2023

　　According to statistics, the total box office of national commercial performances in the first half of 2023 increased by nearly seven times year-on-year, according to Beijing Youth Daily. According to data released by the China Performance Industry Association, the total number of national commercial performances in the first half of 2023 was 193,300, with a total box office of 16.793 billion yuan, an increase of 673.5% year-on-year. Recovery and growth have become the core keywords of the offline performance market. According to Crowley’s report data on the economic development of offline music performances in 2023, from February to March this year, the number of daily active users of Damai.com increased by 74% compared with the same period in 2019, 4 times more than the same period in 2022, setting a five-year high. During the same period, Barley sold 47,000 performances, which was 3 times that of 2019. The platform box office scale and ticket purchases increased by 127% and 87% respectively compared with the same period in 2019. The box office of offline music performances increased significantly.

　　According to media reports, the opening ceremony of the 22nd China Shanghai International Arts Festival Performance Fair and the 28th Yangtze River Delta Performance Fair, Liu Kezhi, president of the China Performance Industry Association, shared relevant data in his opening speech: In the first three quarters of 2023, the number of commercial performances (excluding entertainment venues) reached 342,400, an increase of 278.76% year-on-year; the box office revenue reached 31.54 billion yuan, an increase of 453.74% year-on-year; unique viewers 100 million 11.05 million, an increase of 532.6% year-on-year, showing the huge market vitality of the national performance industry. However, with the recovery of the performance market, the important segments of the concert market, such as high-priced tickets, scalper tickets, and "pillar" tickets, continued to emerge. With the "sinking market" of concerts, some of the concerts held in third- and fourth-tier cities began to show some chaos.

　　Big concertIt’s hard to get a ticket "the goods are not on the right board"

　　According to Jiupai News, after more than a month of warm-up, on the evening of July 21, the TFBOYS "Ten-Year Covenant" concert was officially announced. In the afternoon of the same day, the entry "TFBOYS Official Expo Online" was already on Weibo’s trending topic list. Shortly after the official announcement of the concert, the first row of tickets was marked to 200,000 by "scalpers", and the second and third rows were also 150,000 yuan each.

　　According to a number of "scalpers", compared with the sky-high price invitation letter, the auction is the most cost-effective way to buy TFBOYS concert tickets. According to the auction fee table of a "scalper", a ticket with the highest price of 2013 yuan for a TFBOYS concert costs more than 7,000 yuan, while a ticket with a face value of 806 yuan costs more than 3,000 yuan. On the eve of the ticket grab, many scalpers made it clear that the order has been saturated and stopped taking orders. "After tonight, I can’t accept the 10,000 generation grab fee, and the pit space is limited." According to reports, a "scalper" group composed of several hundred college students received more than 50 orders, and it cost 3,000 yuan to find a programmer to write a ticket grab program to prepare a machine and manual dual channel to grab tickets. Some scalpers even recruited temporary part-time shooters due to insufficient demand. If the 2013 yuan ticket price is successfully grabbed, there will be a commission of 3,500 yuan, with an average of 4-5 people grabbing a ticket.

　　Concert ticket purchase page. Network screenshot

　　And similar to the situation of the Wu Bai concert, according to the previous news Knews news, some audience reported that they spent thousands of yuan to buy tickets for Liang Jingru’s Shanghai concert, but after arriving, they found that their vision was blocked by the pillars around the stage, and watching the singer became a pillar.

　　According to reports, footage taken by Ms. Zhang, a Shanghai resident, at her concert on May 20 showed that she bought a ticket worth 1,299 yuan on the second-floor grandstand, and the pillar directly in front of the seat happened to block the singer. Coincidentally, Mr. Liu, who bought a ticket of 999 yuan, also encountered a similar situation. On the Internet, the topic of the two Liang Jingru concerts in Shanghai blocking the line of sight caused heated discussions, and hundreds of consumers who had the same experience launched rights protection. According to reports, Damai has communicated the matter with the project organizers; the concert organizer, Shanghai Rubik’s Cube Pan Culture Performing Arts Co., Ltd., said that during the ticketing stage, they did not know that there would be four pillars in the stage design; Xuhui District Consumer Protection Commission has intervened and interviewed the company, and will urge the formulation of a solution in the future.

　　According to Red Star News, on November 15, the lawsuit related to the "pillar ticket" of Liang Jingru’s concert in Shanghai was heard in the Meilong Court of the People’s Court of Minhang District, Shanghai. A total of 9 spectators filed a lawsuit against the concert organizer, Shanghai Rubik’s Cube Pan-Culture Performing Arts Co., Ltd. The court combined the nine lawsuits and has not yet pronounced a verdict. According to reports, on the issue of concert disputes, the Shanghai Consumer Rights Protection Commission has counted that since 2023, concerts have become a new hotspot of consumption, resulting in an increase in concert-related complaints. The Municipal Consumer Protection Commission has accepted more than 7,000 concert-related consumer complaints, including group complaints caused by obstruction of consumers’ seat views. Due to the difficulty in reaching a consensus between operators and consumers on the consequences of damage and liability for compensation, complaints about the occlusion of the concert line of sight are frequent and highly concentrated.

　　Liang Jingru concert scene. Video screenshot

　　As if it was a response to Liang Jingru’s concert "pillar ticket", according to the Yangzi Evening News Network, after the official announcement of Jay Chou’s 2023 Carnival World Tour Concert Hohhot Station, a "Special Ticket Announcement" appeared in the official ticketing channel Cat’s Eye Ticketing. On August 14, the organizer of this concert, Shanxi Xingtai Guangying Culture and Entertainment Co., Ltd. issued an announcement, saying that it would meet the needs of the majority of fans, so that more fans could experience the joyous atmosphere of the "Jay Chou Carnival Concert" Hohhot station on the spot, and reduce congestion outside the concert venue. After coordination and striving with all parties, the organizer will sell seats with special discounts due to poor visibility in the area blocked by the sound console. The organizers also stated in the announcement that the seats in this area are blocked to varying degrees, and it is impossible to fully see the whole stage. A large screen is set up behind the sound console for the audience to watch, and the special tickets will not be refunded or exchanged after purchase. What caused the audience’s heated discussion was that although it is a blocked ticket, it is also divided into three gears, which are divided into 600 yuan, 500 yuan and 300 yuan. "I never expected that this will be divided into gears?" Some fans complained.

　　How to protect the rights of "pillar ticket" and "wall ticket"

　　Zhang Ming, a lawyer and partner of Beijing Jingshi Law Firm, said in an interview with China News Agency that Article 8 and Article 9 of the Consumer Rights Protection Law stipulate that consumers have the right to know and the right to choose goods or services independently. Viewers have the right to know the true situation of the services available for the selected seat when purchasing tickets. If the ticket seller and the organizer do not distinguish the seats whose line of sight is blocked in advance by marking and reducing the price, consumers can exercise reasonable rights protection based on the Consumer Rights Protection Law.

　　However, Zhang Ming also admits that the current cost of protecting fans’ rights is too high. Although the price of concert tickets may be as high as thousands of yuan, from the perspective of litigation, the amount is still very small. Litigation itself usually requires the appointment of lawyers, and it also requires a long cycle and high cost. Therefore, few people choose to go to the court to safeguard rights litigation. Generally, they can only choose to negotiate, seek help from consumer rights protection organizations, or complain to administrative supervision departments.

　　Fu Jian, director of Henan Zejin Law Firm, believes that enjoying a complete audio-visual experience is the main right of concert ticket buyers and the main obligation of the organizers. Due to the failure of live performance equipment, the audience cannot hear the sound, or the performance cannot be seen due to occlusion, etc., the services provided by the organizers are defective, and consumers can ask the organizers to refund the tickets or refund part of the fees.

　　According to the Consumer Rights Protection Law, if the goods or services provided by the operator do not meet the quality requirements, consumers can return the goods in accordance with national regulations and the parties’ agreement, or require the operator to perform obligations such as replacement and repair, Fu Jian said. Consumers can communicate with the organizer to request compensation or refund. If the two parties cannot reach an agreement, they can report the complaint to the market supervision department or consumer association, or sue the court to claim their legitimate rights and interests.

　　In response to the provision that concert tickets are generally sold without refund, Fu Jian believes that the concert ticket purchase agreement belongs to the format clause, and the non-return and exchange once sold excludes the main rights of consumers. According to the provisions of the Civil Code, the format clause that excludes the main rights of the other party is invalid, and the concert tickets in the Interim Measures for the Return of Goods Purchased Online in Seven Days without Reason are not non-refundable goods. The platform unilaterally restricts the rights and interests of consumers to return and exchange tickets, which is a situation that aggravates the responsibility of the other party, and it is likely to be found to be invalid. However, considering that concerts have a certain timeliness, and the refund of tickets for upcoming performances is likely to affect secondary sales, it is reasonable to make restrictive provisions on refund.

　　The China Consumers Association also suggested that relevant performance ticketing platforms and organizers should consider how to better protect consumers’ rights and interests and improve consumer experience from the perspective of promoting the release of consumption potential, and reasonably formulate ticket return and exchange rules based on the principle of fairness and publicize them to consumers to ensure that consumers are fully informed and actively confirmed before purchasing tickets. If "no return, no exchange" tickets are launched, refundable tickets should be launched at the same time, and reasonable prices should be set for consumers to choose and arm’s length transaction.

　　On September 13, the Ministry of Culture and Tourism and the Ministry of Public Security jointly issued the "Notice on Further Strengthening the Standardized Management of Large-scale Commercial Performance Activities and Promoting the Healthy and Orderly Development of the Performance Market". It requires that performance organizers should establish a ticket refund mechanism for large-scale performance activities, set a reasonable level of ticket refund fees, and ensure the legitimate refund rights of ticket buyers.

　　A little more news:

　　The "sinking" concert market is full of slots

　　According to the China Performance Industry Association’s "National Performance Market Brief for the First Half of 2023", music performances in third- and fourth-tier cities will increase in 2023, and performance cities will extend from first- and second-tier cities to third- and fourth-tier cities. In this regard, People magazine interviewed five young people who watched concerts in their hometowns, and upstream news sorted out some of the characteristics displayed.

　　Handan: The stars converge like a rural stage

　　The interviewee, Ms. Wang, said that in June, Handan held another concert. The title seller of the concert was a well-known wine company in Handan. "This concert also gave away a lot of tickets. The school teachers will send it out, the surrounding residents will send it out, the wine will be sent out, and the developers will also send it out. I feel like I can’t wait for half of Handan City to go."

　　Music festival scene. People magazine

　　According to his introduction, maybe because of the gathering of stars, four hosts were arranged to join the show, "But I think this host is also strange. There are one and the other to make everyone shout slogans and advertising words, and the interaction is very embarrassing, a bit like that kind of rural stage."

　　Maoming: Pour Coke in a Coke bottle and sell it for 15 yuan

　　The interviewee, Mr. Li, said that he was more speechless about spending during the music festival. "Food and water are not allowed at this music festival, even umbrellas are not allowed. I brought an umbrella and it was taken away… The umbrellas sold in the booth are 50 yuan a piece." Mr. Li also said that when he was hungry, he and his colleagues went to buy beef instant noodles, even if the instant noodles were added with a few pieces of beef, it cost about 40 yuan. "I went to buy Coke, and the staff poured Coke directly from a large Coke bottle, added a few pieces of ice, and sold it to me for 15 yuan." In addition, at the end of the performance, Mr. Li and his friends drove away. When they arrived at the exit of the parking lot, they found a large area blocked. They scanned the code to pay the parking fee. As a result, the signal was very weak, and they could not pay the fee. There were no staff there to serve.

　　Guigang: The sound quality is too poor, and the stars sing with difficulty.

　　The interviewee, Ms. Luo, said that the only concert she saw this year was a star concert. She said that on the first day of the ticket release, she grabbed 388 yuan of tickets from the grandstand area. "It stands to reason that the tickets bought on the first day must be closer to the stage, but when we arrived at the venue, we were at the’top of the mountain ‘in the last row." Ms. Luo asked the people in front of the seat that they bought tickets only a week before the show started, which cost only 200 yuan, or locally. The infield is even more exaggerated, and the tickets of 1200 yuan can be bought for more than 500 yuan before the opening. "Although the venue is quite large, the stage is really too small, which I can tolerate. But the sound quality is really bad. The celebrities also sing very hard, and they feel a little unable to speak. "

　　Nanping: Order and Chaos star performance is sloppy

　　According to the interviewee, Ms. Zhang, the organizers of the concert did little publicity and did not have a guide sign. As the opening approached, people began to sit in the stadium one after another, but many people took free and discounted tickets. "The person next to me came after dinner, and he said that he drank some wine in the evening, and he still smelled of alcohol." Ms. Zhang said that the order was also a bit chaotic after the performance began. Some people left their seats and squeezed into the front row, and the security did not care. "My husband and I both felt that a certain star acted sloppily when singing, like completing a task. After singing, they left the stage without interacting."

　　A city in Hebei: Sponsor "bottle" ads are played throughout the screen

　　The interviewee, Ms. Zhang, introduced that after the opening of the "All Stars Concert", everyone began to shout "refund". When the first singer came out, everyone did not give face at all, and they were also shouting, "There were some artists singing in the middle of the journey. Obviously, they were frightened by this scene, and they did not interact much.

　　Wine ads scrolled on the big screen. People magazine

　　Ms. Zhang said that from the perspective of the scene, the lighting design is not very reasonable. People are sitting in the infield, and the lights are directly shining on people’s faces, which is very dazzling. "There are a few small screens on the stage, and four of them play animations of wine bottles throughout. When the artist sings, the’big wine bottle ‘is still rolling next to it, which is very eye-catching."

　　Upstream news is comprehensive from "People" magazine, China-Singapore Jingwei, Jiupai News, Beijing Youth Daily, Kan News, etc

On January 16, at the 2024 Changan Automobile Global Partner Conference, Zhu Huarong, Chairperson of Changan Automobile, responded to and shared the establishment of a joint venture with Huawei, the 2024 sales target, and recent personnel changes.

"The new joint venture between Changan and Huawei is tentatively named’Newcool ‘." According to Zhu Huarong, since August last year, the two sides have carried out multiple rounds of exchanges on the establishment of the new company. The two sides are very compatible in terms of industrial judgment, development concepts, and cooperation ideas. Therefore, in less than three months, Changan and Huawei reached a cooperation intention and signed an "Investment Cooperation Memorandum" at the end of November last year.

It is reported that the two sides are conducting transactions and cooperation agreement negotiations, and all related work is progressing smoothly as planned. The new company is mainly engaged in the research and development, design, production, sales and service of automotive intelligence systems and component solutions. The business scope includes seven major fields such as automotive intelligent driving solutions, automotive intelligent cockpit, intelligent vehicle digital platform, intelligent vehicle cloud, AR-HUD and intelligent lights. Zhu Huarong also mentioned that during the cooperation process, Huawei promised not to engage in the whole vehicle business; not to engage in the new company business; for the smart selection business, the two sides have also done good research and discussion.

In addition to the cooperation form mentioned above, Avita, a brand of Changan Automobile, and Huawei adopt the HI model (Huawei provides full-stack integrated solutions), which is also the only one among the mainstream car companies. In this regard, Zhu Huarong explained that doing so (adopting the HI model) is in line with the laws of the industry and meets the requirements of industrial policies, so that the interests of users can be fundamentally guaranteed. We and Huawei’s innovative model, strong alliances, complementary advantages, maximize their respective advantages, and form a bundle of interests. From another perspective, this is also the best result of the CHN model.

In 2023, Avita 11 and Avita 12 will be launched on the market, of which Avita 12 will make its world debut at the Munich Motor Show, and will break through 20,000 cars in the first month of listing. Avita 12 is equipped with HarmonyOS 4.0. At the same time, Avita 12 is also equipped with Huawei’s high-end intelligent driving system ADS2.0, which reduces dependence on high-precision maps and realizes a very "smart" driving experience covering all scenarios such as high-speed sections, urban sections and parking links.

As the second product of Avita and an important phased achievement of the mid-term goal of "four-year four-car", Avita 12 adheres to the product concept of "forward-looking design" and "warm technology", and will also open up a new market in the luxury coupe field, creating a unique and futuristic travel and life experience for users.

Changan and Huawei’s new company is named "Newcool". The first reaction to seeing this news is that Avita 12 is going to take off in situ. With the deep blessing of these two dads, future cutting-edge technologies should give Avita 12 priority. Looking forward to living in the family!

Tonight, Zhejiang Satellite TV vivo "Ace to Ace" will welcome the cast of the TV series "Qingyu Nian". Fan Xian Zhang Ruoyun, Lin Waner Li Qin, manager Li Chun, Fan Ruoruo Song Yi, Wang Qinian Tian Yu and Fan Sizhe Guo Qilin form the "Qingyu Nian" team, and the ace family team who also appeared in the role of "Qingyu Nian" jointly create a "Qingyu Nian Post-Biography". The two teams will not only open the familiar maps of "Fan Mansion", "Beiqi Imperial Palace", "Nanqing Jianchayuan" and other dramas, but also actors such as Shen Zhongyu Xiaowei, Fan Jian Gao Shuguang, Second Prince Liu Duanduan, Zhan Doudou Liu Meitong, and Xiao Fan Xian Han Haolin will act as surprise masters to release tasks in each map. The two teams will use the game to obtain clues and finally open the mysterious box left by Ye Qingmei. Which of the two teams will win? What secrets are hidden in Ye Qingmei’s box?

Jia Ling, Li Qin, real and fake chicken thigh girls hilarious duel, Shen Teng and Zhang Ruoyun "have a heart"

In tonight’s show, the ace family all appeared as characters in "Celebration of More Than a Year". Shen Teng played Chen Pingping in a wheelchair, Jia Ling played Lin Waner as "Chicken Thighs Girl" in white clothes, and Huahua and Guan Xiaotong played Wuzhu and the eldest princess respectively. In contrast to Shen Teng and Chen Pingping, who is similar to the original god, Jia Ling and the original Lin Waner Li Qin met in reality on the ace stage. What kind of hilarious showdown will happen between them? What kind of "laughing fruit" will the first encounter between Chicken Thighs Girl and Fan Xian be replaced by the comedic Jia Ling? How will Zhang Ruoyun, who plans to elope with his lover, choose the sweetheart who "Li Qin becomes Jia Ling" when he disappears in January?

In the game, Zhang Ruoyun and Shen Teng were unexpectedly "connected", which made the ace family team who had always been tacit in this game a huge challenge. Why did the two of them unexpectedly "understand each other"?

Big and small Fan Xian talks in time and space, and the crew of "Celebration of More Than Years" reunites the most

As the soul of "Celebrating More Than Years", the performance of the big and small Fan Xian left a deep impression on the audience. The two are magically similar in terms of appearance and temperament, but the two of them cannot have any chance to play opposite scenes in the play. Tonight, on the ace stage, there will be a time-lapse dialogue between the big and small Fan Xian. In the face of their childhood self and their grown-up self, what will they say? What questions will they ask? How will Zhang Ruoyun face the soul torture of the little Fan Xian "How will I be disabled in the future"? What topics did they talk about between them that moved the audience to tears?

In addition to Zhang Ruoyun, Lin Waner, Li Chun, Song Yi, Tian Yu and Guo Qilin, who came to the ace stage tonight to form the "Celebration of Yuannian" team, there are also Shen Zhongyu Xiaowei, Fan Jian Gao Shuguang, Second Prince Liu Duanduan, Zhan Doudou Liu Meitong and Xiao Fan Xian Han Haolin, who are the masters of each link. It is the most complete reunion of the "Celebration of Yuannian" crew. Everyone will never forget this hit drama. What behind-the-scenes stories will they reveal? What will be the content of the "Celebration of Yuannian Hot Search List" collected by the ace program team? And what is unexpected behind these hot searches? When will the anticipated sequel to "Celebration of the Year" be released?

Scrolls, ledgers, rock sugar gourds… Which team will get these clues? Who can unlock the password in the clues and open Ye Qingmei’s mysterious box? What secrets are hidden in Ye Qingmei’s box? Tonight at 21:10, let’s walk into the "Celebration of More Years" of "Ace vs. Ace", meet Jun, and celebrate more years together!

[Click to watch the exclusive video]

Andy Lau is not a "godfather" in Beijing’s "Ring" and is not afraid of "debt"

　　　　　　　 Movie Network News(Photo/Qian Jia’s memoir/Xie Yawei) "I don’t like the title of’godfather ‘, and I feel that one day I will go to jail." On May 11, "The Ring" held a media meeting in Beijing. As an investor, Andy Lau appeared with Guo Zijian and Zheng Sijie, two new directors, and Lin Jiadong, the producer. Because of his dedication to the excavation and promotion of new directors in recent years, Andy Lau has been praised by the media as the "godfather" of the new director, but Andy is very resistant to this title, bluntly saying that he feels like a gangster. When talking about the new work he invested in, Andy Lau admitted that it is like his own child. As a parent, he must lead it out to meet people, otherwise it is likely that no one will pay attention. The film will be released simultaneously in mainland China and Hong Kong on June 4.

Andy Lau is unwilling to be a new director "The Godfather" to invest in new films "Not bad money"

　　　　　　　 "Crazy Stone" attracted much attention at the beginning of its release because Andy Lau was an investor, and then its own quality made the film "out of control" with Ning Hao and Huang Bohong. Andy Lau has paid great attention to and promoted new directors in recent years. As long as he likes the script, he will invest boldly, so that many newcomers can get a platform to show their talents. Therefore, he has been praised by the media as the "godfather" of new directors. Hearing this title, Andy Lau seemed a little disgusted, "I don’t like the title of’godfather ‘, I feel like I will go to jail one day, too much like a gangster." He said that he can only be regarded as a stalwart, but his strength is limited, and he is very happy that many big companies are now paying attention to new directors.

　　　　　　　 In the past, Andy Lau and Lin Jiadong acted in many movies as partners. In "The Ring", the relationship between the two people changed, one was the boss and the other was the producer, so "asking for money" became something Lin Jiadong had to do, "He is a good boss, I will ask him for money, and he was very happy when he signed the check." Andy Lau, the boss, did it very easily. He showed up once when the film was on, and never went to the set after that. "The total investment of the film 8 million, and their budget is very well controlled. After watching the first edited film, I gave them a little money to make them do better." It seems that Andy Lau, the boss, is indeed "not bad money".
　

　　On the evening of November 13, Alibaba submitted a listing prospectus to the Hong Kong Stock Exchange. The prospectus shows that the funds raised by Alibaba’s IPO will be mainly used to drive user growth and increase participation, help enterprises achieve digital transformation, improve operational efficiency, and continue to innovate. It mentions specific businesses such as Ele.me, Flying Pig, Youku, and cloud computing technology.

　　Industry experts point out that Alibaba’s return to the Hong Kong stock market not only allows it to develop its business through new fundraising, but also helps to enhance its influence in the Greater China region and promote the development of its business.

　　Alibaba data map, photo by Zhongxin Jingwei

　　Proceeds raised will be used in three ways, mentioning companies such as Ele.me and Youku

　　Regarding the use of the proceeds raised, Alibaba said that the company plans to use the funds from the global sale to promote the execution of the strategy in three areas: driving user growth and increasing engagement, helping enterprises achieve digital transformation, improving operational efficiency, and continuous innovation.

　　Among them, Alibaba specifically mentioned that the company will continue to expand and enhance life services through Ele.me and Flying Pig, and will continue to build digital media and entertainment services through Youku and other content platforms. In addition, cloud computing technology is also a key word that Alibaba has mentioned many times in its fundraising purposes.

　　However, the specific issuance plan has not been disclosed in the prospectus this time. According to previous media reports, Alibaba Group plans to issue 500 million new ordinary shares through the global sale and list them on the main board of the Hong Kong Stock Exchange. The issuance includes 500 million ordinary shares and an overallotment share that can issue up to 75 million additional ordinary shares. It is expected to be priced as early as November 20, Hong Kong time. The company’s fundraising amount may be between 100-15 billion US dollars, and the price range is calculated at a 4% discount to the US stock price, around 180 US dollars per share.

　　Ma Yun holds 6.1% of the shares, and the company implements a different rights structure for the same shares

　　In addition, the prospectus also disclosed Alibaba’s shareholding structure, with SoftBank holding 25.8%, Ma Yun holding 6.1%, Cai Chongxin holding 2.0%, other directors and senior management holding 0.9%, and other public shareholders holding 65.2%.

　　In addition, Alibaba also talked about the company’s partnership system in the prospectus. According to the prospectus, in July 2010, Alibaba officially established the Alibaba Partnership, which currently has 38 members.

　　According to the disclosure, the members of the organization only have a single class of shares, and each share corresponds to one voting right, but according to the Articles of Association, Alibaba Partners has the exclusive right to nominate (or in limited cases, great men) a simple majority of the board members. These rights are classified under different voting rights structures under the Hong Kong Listing Rules, so Alibaba is considered a company with different share rights structures.

　　In the second quarter, more than 60% of Alibaba’s revenue came from Tmall and Taobao.

　　On the evening of November 13, the prospectus disclosed by Alibaba in Hong Kong stocks shows that in the fiscal year 2019 (April 1, 2018 – March 31, 2019), the company achieved a total revenue of 376.844 billion yuan and a net profit of 80.234 billion yuan. In addition, from April 1, 2019 to June 30, 2019, Alibaba achieved a total operating income of 114.924 billion yuan and a net profit of 19.122 billion yuan.

　　In addition to disclosing financial data, Alibaba also showed its commercial version in the prospectus. At present, Alibaba’s main business includes core business, cloud computing, digital media and entertainment, and innovation business. Among them, core business is Alibaba’s main source of income. A total of 323.40 billion yuan in fiscal year 2019, accounting for 85.82% of total revenue.

　　In the core business, China’s retail business, dominated by Taobao and Tmall, generates the highest revenue. According to the financial report, during the three months from April 1, 2019 to June 30, 2019, approximately 66% of Alibaba’s revenue came from China’s retail business.

　　According to the prospectus, the core business can be divided into six specific business directions, namely China retail business (mainly Taobao and Tmall), cross-border and global retail business (Tmall overseas, Koala, AliExpress and South East Asia, Turkey, Pakistan and other countries and regions of the e-commerce platform), China wholesale business (1688.com and retail), cross-border and global wholesale business (alibaba.com), logistics service business (Cainiao network), life service business (Ele.me, word of mouth, flying pig).

　　In addition to its core business, Alibaba’s business also includes cloud computing (Alibaba Cloud), digital media and entertainment (Youku, UC Browser, Alibaba Pictures), and innovation (Autonavi, DingTalk, Tmall Genie).

　　Ali’s commercial version, the picture is taken from Alibaba’s prospectus

　　It is worth noting that in the prospectus, Alibaba also stated that the company has held a total of 33% shares in Ant Financial since September 2019. In addition, since June 30, 2019, Alibaba has made or plans to make equity investments in a total of 24 companies, with a total amount of 38.529 billion yuan.

　　Expert: Alibaba’s return to Hong Kong for listing will enhance the company’s influence

　　Yang Delong, managing director and chief economist of Qianhai Open Source Fund, pointed out to China New York Matrix that Alibaba’s return to the Hong Kong stock market has three major benefits, one is to make up for the regret of not being able to list on the Hong Kong Stock Exchange in the past, and the other is to achieve new financing. Finally, because Alibaba’s main revenue and profits come from China, listing on the Hong Kong Stock Exchange is conducive to further expanding Ali’s influence in Greater China and promoting its business growth.

　　In addition, for the possible impact of Alibaba’s listing on the market, Yang Delong believes that according to the current news, Alibaba’s listing on the Hong Kong Stock Exchange will raise 100-15 billion US dollars, which will become the largest fundraising in the history of the Hong Kong Stock Exchange. Therefore, in the short term, it may indeed bring pressure on the Hong Kong stock market to divert funds.

　　"But we can’t just see the role of capital diversion brought by Alibaba’s Hong Kong stock listing. As a representative of the new economy, Alibaba provides new investment targets for Hong Kong stock investors, which helps to attract some investors to invest, thus stimulating the active level of the Hong Kong stock market. In addition, with Alibaba’s return to Hong Kong stocks, it will sooner or later be included in the targets of Shanghai-Hong Kong Stock Connect and Shenzhen-Hong Kong Stock Connect, which also provides a new opportunity for mainland investors, and may also bring new incremental funds to the Hong Kong stock market." Yang Delong said. (China-Singapore Jingwei APP)

　　(The views in this article are for reference only and do not constitute investment advice. Investment is risky, and caution is required when entering the market.)

1905 movie network news Directed by the suspense comedy film announced the official entry into the 2024 May 1st file, and released a new set of character posters in one breath, which raised the expectations of the film again. In the posters, the leading actors,,,, and all held a theatrical mask, which matched the hidden faces, making the characters full of mysterious appeal.

A few days ago, the film had its first screening at the 5th Hainan Island International Film Festival. After the screening, director Ding Sheng had a warm exchange with the audience, and the first batch of audiences also gave high praise, "Super cool, crazy" "There are echoes everywhere, and there is no idle pen" "Two faces per capita 800 hearts" "The actors’ performances are too show, and the acting sharks are crazy"… The excellent reputation of the film has come out, which has once again deepened the audience’s expectations for the film. "There is nothing that cannot be solved by a hot pot" will officially meet the audience during the May Day holiday in the spring, waiting to take off the mask and have a hot feast!

I still wear a mask and half cover my face, and everyone in the play has two faces

The movie "No Hot Pot Can’t Solve It" tells an absurd story full of suspense and joy: four people who don’t know each other divide the spoils in the backstage warehouse of the theater, and are accidentally involved in a murder case. A hot hot pot rolls with endless suspense, greed and deception lead to a series of reversals. Finally, the special identities of the four gradually emerge, and the mysterious truth is about to emerge… Director Ding Sheng once said that when creating characters, he hopes to make the audience feel the role effect of "great contrast between appearance and heart".

The poster of the new character version presents the state of each character’s own ghosts and different thoughts. The drama mask in the hands of the characters symbolizes "two faces" per person. The ruthlessness and danger in the eyes of the young chicken played by Yang Mi make people shudder, subverting the playful style of Dora’s head and round-rimmed glasses in the previously exposed materials in one fell swoop, which seems to suggest that the role of "white cut black" will be reversed in the film; Yu Qian’s nine cakes are squinting and domineering, and the boss of the small theater troupe is beginning to show the aura of the big brother of the rivers and lakes; Tian Yu’s director Fu is frowning and dignified, and seems to be planning a ghost idea; Yu Mailei’s rich expression seems to be bitter, and a slightly vicissitudes face is full of "people with stories"; Li Jiuxiao’s 70 thousand is sharp as a knife, and the lonely youth is ready to breathe. The colorful neon background and various theatrical masks complement each other, and the painting style is both trendy and takes into account traditional culture, making the audience full of expectations for this film.

The first screening was full of laughter, and director Ding Sheng implored the audience to "not spoiler"

A few days ago, the suspense comedy "There is nothing that cannot be solved by a hot pot" completed its first screening at the 5th Hainan Island International Film Festival. After the screening, director Ding Sheng also came to the scene and had a lively exchange with the audience who watched the first wave of the movie. Talking about the original intention of this suspense comedy, director Ding Sheng said that it is a purely original work. "There is no reference to any film, and there is no bridge that can be imitated. I just want to challenge how far we can make up the original story." The director also admitted that the creative process requires "filling all the holes dug" and "very brain cells", but such challenges are also full of "novelty and fun", and ultimately "very fruitful".

The thick and colorful pictures were "very cool", and the spicy and boiling story was "very crazy". The audience at the scene expressed that they were impressed by the strong narrative tension and humorous plot of the movie. Some audience members thought that the movie had a good rhythm and exquisite story arrangement, "super-dense details, super-concentrated laughs"; some audience members admitted that they did not expect the story to develop like this, "There is a feeling of willows and flowers when the mountains and rivers are exhausted" "There are so many details that they explode, and they want to brush it again"; some audience members said that the combination of Chinese cultural elements such as hot pot and Sichuan opera in the movie with the plot of the movie is just right, and they "deeply feel the profound impact of traditional culture on Chinese values and outlook on life"… In the face of the enthusiastic feedback from the audience, director Ding Sheng also expressed that he is very pleased that the audience can like it, and hopes that the movie can make the audience like See your "delicate side".

In addition, the actors’ wonderful performances also won full applause. The five characters in the movie have very different personalities, but together they are interesting, "a feast for the group play, very enjoyable" "combined with the plot reversal to show the multiple aspects of human nature". And Yang Mi’s role as a chicken, the super reversal in the film also amazed the audience and became one of the biggest highlights of the film. Ding Sheng also called on the audience not to spoiler and leave more surprises in the cinema.

The suspense comedy "There is nothing that cannot be solved by a hot pot" is directed by Ding Sheng, starring Yang Mi, Yu Qian, Tian Yu, Yu Mailei and Li Jiuxiao. The film officially announced its entry into the May 1st file in 2024!

Jackie Chan (center) and Yu Dan (right) attend the opening ceremony of "China Story" on August 9. Photo by Cao Ji

Lei Yulan (right), Vice Governor of Guangdong Province, unveils the "Guangdong Hut". Photo by Cao Jili

　　　　At the opening ceremony of the 2008 Olympic Games in Beijing, China presented a beautiful freehand painting of Chinese civilization to the world. Just a few hours after the emotion and passion had not yet cooled, another wonderful Chinese legend kicked off in the public area of the Olympic Park. A large-scale cultural exhibition called "China Story" was officially opened in the public area of the Olympic Park on the morning of August 9. Leaders and representatives of the Beijing Olympic Organizing Committee and 30 provinces, autonomous regions and municipalities across the country, as well as stars such as Jackie Chan, Zhou Huajian, Mok Wen Wei, Yu Dan, sociologists and 30 representatives of folk artists appeared on the same stage to tell Chinese stories.

　　Jackie Chan burst into tears at the opening ceremony

　　At 10 am, the Chinese story and culture exhibition area in the public area of the Olympic Park unfolded a huge scroll with seals engraved with the names of 30 provinces, regions and cities, which dyed the beautiful and quiet public areas in the past with a cultural atmosphere. During the Beijing Olympic and Paralympic Games, more than 30 "auspicious cloud huts" will display China’s national cultural heritage and the vibrant ethnic and folk cultures of various regions through live handicraft performances and audience participation and interaction. Stars and folk artists such as Jackie Chan and Yu Dan became the biggest highlights of the opening ceremony.

　　Jackie Chan and Yu Dan, who have made Hollywood famous for Chinese kung fu and become the pride of all Chinese people, and who have become famous promoters of the revival of Sinology in the new century by promoting traditional culture, when the two heavyweight guests gathered at the opening ceremony to talk about "China’s story in the eyes of the world", they collided with a lot of ideological sparks. "We should build a small courtyard and put some things on it so that people around the world can see our Chinese culture." Jackie Chan said that he was present at the opening ceremony the night before, and he cried when the torch was lit. "This is not the first time I have cried for the Beijing Olympics. As a Chinese, the Olympic Games are held in my own country, and on such an occasion, no one can suppress the excitement. The Chinese are good, and the opening ceremony is a perfect start." Like Jackie Chan, Yu Dan, a scholar, said the opening ceremony would give the world a better understanding of Chinese culture. "I hope that Chinese culture can use the platform of the Olympic Games to go to the world and let the world see the real wonders of China."

　　Zhou Huajian and his mixed-race son sing on stage

　　"Everyone is equally useful. Volunteer, invariably. Forget yourself, and be open-minded. I am a star, embellishing the sky…" As a special pair of volunteers at the opening ceremony, Zhou Huajian and his son took the stage to sing the volunteer theme song "I am a star". Referring to his mixed-race son Zhou Houan, Zhou Huajian was very proud. "We are both volunteers for the Olympic Games. Before the opening of the Olympic Games, he had already reported to his assigned area – ‘China Story’. I heard from the staff that he was very diligent. He helped my brother and sister who were filming documentaries carry the machines every day and went out on location, which made my father a lot of light." Joining Zhou Huajian and others at the Olympic Park to help promote Chinese culture during the Olympic Games, Mok Wenwei and Sun Nan also sang passionately on stage, kicking off the "China Story".

　　According to reports, in the more than 30 auspicious cloud huts in the Chinese Story Exhibition Area of the Olympic Public Area, the best national intangible cultural heritage retained by various provinces, regions and cities will be highlighted in a space of 60 to 80 square meters. Jiangsu brocade worth tens of millions, wonderful and moving Kunqu Opera performances, interesting Shaanxi shadow puppets, hidden entrances in Chongqing face-changing, colorful and fragrant sugar paintings… The "Chinese Story" cultural exhibition activities use novel and diverse forms of display such as pictures, real objects, multimedia audio-visual arts, combined with live handicraft performances and audience participation and interaction, to vividly tell friends from all over the world about the beauty of Chinese culture.

　　Related Links: Guangdong Cottage

　　Among the more than 30 auspicious cloud huts in the "Chinese Story" exhibition area, the Guangdong hut of "Yueyun Chaofeng" is quite eye-catching. In the hut, audiences from all over the world can enjoy exquisite gold wood carvings, tide embroidery, wide embroidery, wide color, ceramics, Duan inkstone and other art treasures, and experience the long-standing Lingnan culture. That morning, Vice Governor Lei Yulan attended the opening ceremony of China Story, unveiling the "Guangdong hut".

　　Among the exhibits, it was revealed, was a giant gold wood carving from Chaozhou, the "treasure of the town house" of "Guangdong Hut" – about 1.8 meters high and more than 2 meters wide, with the theme of the "Bird’s Nest" in the National Stadium, showing the moving scene of birds coming and dancing around the "Bird’s Nest".

Editor in charge: Li Dan

　　On November 17th, 2023 Guangzhou Auto Show was grandly opened. Audi joined hands with two major partners, China FAW and SAIC, to bring 21 heavy-duty models, showing its firm commitment to the China market and consumers in China. Among them, the Audi Q6 e-tron prototype, the next generation of high-end intelligent networked electric vehicle products, was unveiled at this auto show, highlighting Audi’s accelerated electrification transformation and moving towards the high-end travel leader of intelligent interconnection.

　　"We are very happy to participate in the Guangzhou Auto Show with two major partners again, which is an important stage to show Audi’s successful development in China and reshape its vision of high-end travel in the future." Dr. Jürgen Unser, President of Audi China, said, "We revealed the interior of the Audi Q6 e-tron prototype to the audience in China for the first time at the Guangzhou Auto Show, which fully demonstrated the important position of the China market in the process of Audi electrification."

　　The next key milestone of Audi’s electrification transformation in China is the first production model Audi Q6 e-tron based on PPE luxury pure electric platform and brand-new electronic architecture, which will be the leader of Audi’s new generation of high-end intelligent networked electric vehicle products. The new model adopts an innovative design paradigm from the inside out, and the interior space is designed around the needs of users, integrating digital technology, perceptual aesthetics and sustainable concept. In the future, the localized mass-produced Audi Q6 e-tron will also be equipped with innovative configurations developed for the China market.

　　Audi FAW New Energy Automobile Co., Ltd., which is responsible for producing models based on PPE platform, is not only Audi’s first pure electric vehicle production base in China, but also one of Audi’s most advanced production bases in the world. It will set an industry benchmark in digitalization and sustainability, and play an important role in promoting Audi’s electrification strategic layout in China and even the world. At present, the project is progressing steadily in Changchun. It is estimated that the base construction and equipment installation will be completed by the end of 2023, and it will be officially put into production by the end of 2024. Audi’s investment in this project is about 2.6 billion euros.

　　In addition, Audi has accumulated a long brand history, constantly deducing and innovating with classics, and inheriting Audi’s innovative DNA. At this Guangzhou Auto Show, Audi and SAIC unveiled the special edition of Audi Q6 RS for the first time, and together with Giovane Elber, a former Bayern star, showed the special painted edition of Audi Q5 e-tron "Bayern Munich", which once again strengthened the sports genes of Sihuan brand. Driven by the enterprising spirit, Audi will continue to work closely with SAIC to build more high-end intelligent networking products in China and China to meet the needs of more customer groups and market segments.

　　The appearance of the special painted version of Audi Q5 e-tron "Bayern Munich" at the auto show also confirmed Audi’s close attention and strong support for regional, national and international sports events in the past decades. In 2002, Audi announced a strategic cooperation with Bayern Munich Football Club, and now the two sides are promoting the continuous upgrading of cooperation in the fields of innovation and electrification. In 2022, in order to celebrate the 20th anniversary of the cooperation between the two parties, Audi delivered the Audi e-tron Sportback 55 quattro, a pure electric vehicle, to Bayern as its official vehicle in China, marking another important milestone in the strategic cooperation between the two parties.

　　With the continuous deepening of the dual partner strategy, Audi is further strengthening its leading position in the luxury car market in China. Katy Tsang, executive vice president of sales and marketing of Audi in China, said: "By continuously expanding cooperation with two local partners, Audi is committed to providing China users with a full range of high-end customer journeys, covering three dimensions: high-end products, high-end ecosystems and high-end customer experience."

　　In terms of products, Audi is working with China FAW and SAIC to create a new generation of high-end intelligent networked vehicles for China consumers, so as to fully meet diversified local needs. The new model will be equipped with innovative functions such as digital interaction exclusive to China market. At the same time, Audi is integrating its pure electric vehicles into the digital ecosystem, which has 5.6 million users as of September this year. Audi brand’s exclusive high-power charging station is the key component of this high-end ecosystem. Through the Audi multimedia interactive system MMI and Audi App, all Audi pure electric vehicle owners can enjoy the super-fast and seamless continuous energy experience at the Audi charging station and appreciate the charm of electric travel. As of October this year, Audi charging station has covered 26 cities in China, including Beijing, Shanghai, Guangzhou and Shenzhen, and plans to deploy about 600 ultra-fast charging piles during the year.

　　Throughout the high-end customer journey, Audi is also working with two partners to create innovative customer contacts and sales models, which will jointly bring a refreshing brand experience to China consumers. In terms of FAW Audi, by September this year, 472 4S dealer stores had been upgraded by applying the latest design language of Audi global brands, and eight new Audi CBD exhibition halls had been opened. SAIC-Audi has opened a total of 150 Audi city stores and Audi City in 78 cities across the country, attracting younger users.

　　Adhering to the firm commitment to the China market and clear vision of future development, Audi is actively promoting the electrification process and reshaping the high-end travel future of "in China, for China". To this end, Audi will continue to create a win-win situation with local partners, constantly bring surprises to customers in China, and empower the high-quality development of China’s automobile industry. (Photo: provided by Audi)