The 24 Hours of "Black Myth" Explosion: A Circle-Breaking Marketing Event Planned by Multiple Parties

  At 10:00 on August 20, domestic 3A"Black Myth: Wukong" (hereinafter referred to as "Black Myth") went live. Within 24 hours, the pictures, videos, live broadcasts and discussions of this action role-playing set in Chinese mythology were overwhelming.

  People outside the circle have not had time to understand what "Black Myth" is, and the endless cultural tourism marketing and joint cooperation have already swiped the screen social network. Luckin Coffee, Hisense and other brands entered the market; on the second-hand trading platform, the original price of "Black Myth" physical collector’s edition, which was originally priced at 1998 yuan, has been hyped several times, and some sellers bluntly said "the price will be raised to 10,000 yuan tomorrow"; overseas players also participated in this carnival…

  "The appearance of’Black Myth ‘fills the gap of domestic 3A games, and has the core of domestic Westward Journey culture." Industry insiders Xiang Nandu and N Video reporters analyzed. In fact, there are traces of this "breaking the circle" debut. Four years ago, the demo video was released, two years ago, Shanxi Cultural Tourism had combined the game for promotion, and an offline trial was held a year ago. Every move of "Black Myth" has attracted the attention of the outside world.

  Therefore, on the day the game was launched, the producer Feng Ji believed to himself: "Even if you have never played any action adventure games, I am confident that Black Monkey (the game’s nickname) will be your suitable first love."

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  The domestic 3A game "Black Myth: Wukong" was launched on August 20.

  After years of planning, you will reach the top when you go online

  This is a carnival that has been planned for years.

  "I was an assassin in Egypt, a demon hunter in another world, a dragon hunter, a knight, everything. Now I finally see a glimmer of hope that I can return to the other world in my own country and be a monkey brother." When Black Myth released its first real-world demo video four years ago, the most popular comment said so.

  On August 20, four years later, Black Myth, which had been in the works for seven years, was finally launched.

  On the day of the game’s launch, "Black Myth" quickly topped the list of the hottest games on the game platform Steam with the data that the number of online players exceeded 1 million at the same time. 24 hours after the launch, as of 10:30 on the 21st, the number of online players of the game on Steam has exceeded 2.20 million.

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  "Black Myth" topped the list of best-selling and most played games on Steam.

  Not only did it reach the top of the game list, but the related topics of "Black Myth" also exploded on social media. "The company is on vacation to play games", "Luckin Coffee joint products are sold out", "Redmi mobile CEO’fish ‘playing games" and other topics kept swiping the screen.

  Black Myth has finally given long-awaited gamers a run for their money. "It’s like the Chinese have made a big Avengers movie, especially in terms of special effects and technology," Mr. Erin, a pseudonym, told Nandu. "And it’s based on our own cultural story, not western mythology."

  Xie Cong (a pseudonym), after experiencing it for 5 hours, commented on "Black Myth" as "exquisite graphics, silky operation, and restoration of the world view of" Journey to the West ". He sighed:" Children who read Journey to the West when they were young should imagine that they can kill demons like Wukong! "

  At the same time, some players have raised some feedback that the experience is not good. Seinfeld (pseudonym) said that it took him more than three hours from finding the first boss to defeating it. "The game does not have a map system to guide, it is easy to get lost, and it takes a lot of time and energy to find the way."

  Why is "Black Myth" so popular?

  Pan Helin, a well-known economist and member of the MIIT Committee of Experts on Information and Communication Economics, said in an interview with reporters in Nandu, "because there was no one on the domestic 3A track before."

  The so-called 3A games refer to stand-alone games with high development costs, long cycles, and high consumption of resources. Pan Helin pointed out that the fundamental core of 3A games is experience. In the past, there were no domestic 3A games, and many players lacked this experience.

  "The appearance of’Black Myth ‘fills the gap of domestic 3A games, and has the core of domestic Westward Journey culture." He believes that there will be many 3A game works in the future, and there will be many puzzles needed to fill the gap in the industry. "All in all, as long as it is a blank field, the first one to enter will definitely be popular."

  Despite its diverse cultural backgrounds, "Black Myth" still attracts many foreign players, who use words like "crazy", "beautiful", "incredible" and "greatest" to express their love for the game.

  On overseas platforms, in order to familiarize and understand the game, some foreign netizens dug out the foreign version of "Journey to the West" and said that they had read the story before the game was launched. Foreign netizens who have not read "Journey to the West" are also asking each other which version of the translation they should buy. Others in Vietnam recalled their experiences watching TV dramas and shouted, "Sun Wukong is a god!"

  Cultural tourism "cross the circle", which has been promoted two years ago

  On the first day of its launch, "Black Myth" gained attention from both inside and outside the gaming industry, dominating the hot search list and forming a trend of national discussion.

  Wang Teng, deputy general manager of Xiaomi’s marketing department in China and general manager of the Redmi brand, wrote that the first thing he did when he arrived at the company was to download "Black Myth", which was once a hot search topic. Entertainers Wang Mian and Yang Di also posted photos of themselves playing the game on social media, while actor Chen He posted that "it is uncomfortable to play on a plane".

  Compared with some players who are attracted by the popularity of the game, their gaming peers can better appreciate the significance of opening the first domestic 3A game.

  "After more than 20 years in the industry, I would never have imagined that the best stand-alone game in the world was developed by the Chinese, just like a dream." Charles Young, editor-in-chief of IGN China, wrote excitedly.

  Huang Yimeng, CEO of game company Heartbeat Network, commented publicly: "Black Myth is a huge milestone that can influence the future direction of China’s game industry, inspire more talented creative teams, and go downThis single-plank bridge, try to make a decent stand-alone game and win more respect and rewards. "

  "This game not only carries the hopes and dreams of the domestic game industry, but also a masterpiece that we as supporters look forward to together," Sichuan Muziyang Technology Co., Ltd., which specially announced a day off for the launch of "Black Myth", wrote in its holiday announcement.

  Nandu reporters noticed that many domestic game companies decided to take a holiday on August 20 to allow employees to experience the game. Among them, Chengdu Youcha Technology Co., Ltd. not only took a half-day holiday, but also reimbursed employees for the cost of purchasing the game.

  The head of Gamera Game, the game publisher, told Nandu reporters that the company had a day off on August 20 to allow employees to experience the game at home. "We are a game distribution company ourselves, and all our colleagues are game-loving players. When we encounter a game masterpiece, we will take a holiday to let employees experience the game at home."

  After "Black Myth" was officially launched, cultural tourism and propaganda departments in various places also took advantage of the opportunity to conduct cultural tourism marketing.

  Sichuan "Anyue Rongyi" released a video to compare and show the Anyue stone carvings in the game and in reality, with a caption saying that "the Anyue stone carvings in reality are more and more beautiful than in the game"; Anhui "Anqing Cultural Tourism" released a video to share the local attractions Tianzhu Mountain and Baizhai that appeared in the game; Zhejiang "Lishui Cultural Tourism" WeChat official account released an article introducing the Lishui Shisi Temple, where "Black Myth" was filmed…

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  Many cultural and tourism departments released propaganda content related to "Black Myth".

  Shanxi Cultural Tourism is known as the "biggest winner" in this round of traffic carnival, which also stems from the local promotion that has been carried out before the game is launched.

  According to reports, most of the game filming locations disclosed by "Black Myth" come from Shanxi. As early as two years ago, the Shanxi Provincial Cultural Tourism Department has launched a promotion in conjunction with "Black Myth", and its Bilibili official account has launched a series of videos "Follow Wukong to visit Shanxi". At present, the series has 9 videos, and the cumulative playback volume is nearly 5 million.

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  The official account of the Shanxi Provincial Department of Culture and Tourism released a promotional introduction to "Follow Wukong to visit Shanxi".

  Ding Daoshi, an internet analyst, told reporters in Nandu that the local cultural tourism "ride on one’s coattails" is a good thing, combining games with culture to achieve a two-way journey. "Many scenes in’Black Myth ‘are directly based on historical and cultural attractions, and they came to’hit the hot spots’ at the right time."

  The surrounding fire broke out, the producer "already expected it"

  The popularity of "Black Myth" in the commercial field continues to grow.

  It is reported that there are four versions of the game, namely the digital standard version priced at 268 yuan and the digital version priced at 328 yuanEdition, the physical version of 820 yuan and the physical collector’s edition of 1998 yuan. Among them, the physical version and the collector’s edition are sold out immediately.

  According to estimates by third-party institutions, from June 8th to July 13th, the pre-sale sales of "Black Myth" have exceeded 1.20 million copies, and the pre-sale sales have exceeded 400 million yuan.

  The customer service staff of the Black Myth self-operated flagship store told Nandu reporters that two batches of the game’s physical deluxe version and physical collector’s edition were each released, and the same ID account could purchase a set of both the deluxe version and the collector’s edition. At present, the products have been sold out.

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  Black Myth: Wukong physical collector’s edition.

  Nandu reporters searched and found that on the second-hand trading platform, the price of the physical collector’s edition of "Black Myth", which was originally priced at 1998 yuan, has been fried to 2480 to 9998 yuan. There are also many users who put up goods at 7.7777 million yuan, 999,900 yuan and other prices. The caption said "not for sale, just show off".

  A seller told Nandu reporters that he grabbed it during the second wave of pre-sales on June 18 this year. After the sale started, the page showed that it was sold out. "Keep clicking, and finally got it."

  "Today (20th) I can still sell more than 6,000, which is a loss." Another seller said that he grabbed two sets of physical collectors’ editions with different accounts and resold them at a price of 4,888 yuan each the day before the game was officially launched.

  After the game went live, in the seller’s store, the "Black Myth" physical collector’s edition set is still on sale. "There is a price increase, and the price will increase to 10,000 yuan tomorrow," he told Nandu reporters.

  The high traffic of "Black Myth" has also attracted a large number of brand collaborations.

  On August 19, Luckin Coffee launched its joint product "Black Myth Tengyun American Coffee" with "Black Myth" and related promotions. That morning, many netizens posted that the store’s ordering system was faulty, and the joint package coupons purchased in advance could not be verified.

  In this regard, some netizens complained of "being played by Luckin as a monkey". Subsequently, Luckin Coffee officialThe post responded that there was a brief problem with the package system in the morning, which has been fixed. The peripheral products of the joint package have been sold out, and a replenishment plan has been formulated. It is estimated that the production will take about 15 days.

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  Luckin Coffee is a joint product of Black Myth: Goku.

  Not only that, on the "Opening Ceremony" event page of the Black Myth self-operated flagship store, there are 21 joint peripherals for sale, including Hisense e-sports screen, Lenovo computer host, MSI graphics card, state-driven solid-state drive, Feizhi gamepad, and Jikos Industrial joint T-shirt. Among them, the Lenovo computer host with a pre-sale price of 15,999 yuan has been paid by 803 people.

  In Ding Daoshi’s opinion, although the game is a 3A masterpiece rooted in the traditional Chinese culture "Journey to the West" IP, the entire production process, production model, game engine, operation mode, etc. are all biased towards globalization, allowing global players to get started quickly.

  At the same time, Pan Helin also pointed out that there is still much room for improvement in the game’s storytelling and open exploration of "Black Myth". "The game’s storytelling is to give players a greater touch and immerse them in it. In contrast, those monster levels and the sense of attack are not so important. In addition, open-ended games should increase player freedom."

  The producers seemed to have anticipated the game’s explosion.

  Five hours before the game’s global unlock, Feng Ji, the producer of Black Myth, posted on social media: "The magic of a good game is that it allows you to immerse yourself in the present moment; immersing yourself in the essence of the present moment must be a serious experience of selflessness. The more straightforward truth is that drinking water is refreshing when you are thirsty, and eating is fragrant when you are hungry."

  Produced by: Nandu Instant

  Coordinator: Nandu reporter Xiang Xueni Zhang Qianhan

The 10th North Film Festival project venture capital announced, Deng Chao Yongmei picked them

1905 movie network feature "Your audience is waiting for you in the future, and I am also waiting for you!"On the evening of August 25, on the lover’s night of the Qixi Festival, Deng Chao said to a group of young directors waiting to get an "olive branch" by the Yanqi Lake in Huairou, Beijing.


This was the awards ceremony of the Beijing Market Venture Capital Section of the 10th Beijing International Film Festival. 17 finalist film projects were competing for six awards. Directors and producers were eagerly anticipating the awards, which meant that they would receive bonuses sponsored by different film companies.Awards and bonuses are just the first step. Next, they will face a three-day online market negotiation, communicate with different investors, and strive for more cooperation opportunities.


 

Set the time back to 9:30 in the morning, and a roadshow of venture capital final approval that lasted about 8 hours kicked off.A project, the main creator 10 minutesstateDirector and producer Chen Guofu, as the chairperson of this year’s venture capital jury, and actors Wing Mei and Deng Chao formed the final judges to comment one by one. The scene was like a large-scale reality show, and it was held on the day of Qixi Festival, which was more like a "blind date conference".


"There is no problem with coming to a blind date today." In the face of a good project, Deng Chao directly expressed his heart to the main creator.


In addition to the project parties and investors, the final roadshow site was also open to the public through live broadcast. 17 projects took the stage and began to search for their first audience.The winner of the special prize was the film "Wandering in the Blue Prairie," the only film with a female director in the final judging program. After winning the award, the director Qiao Sixue and the producer Hu Jing told us: "In fact, as soon as I stepped down, the employer had already contacted us."



The popularity of venture capital continues unabated, and the number of registrations hits a new high


Department 829.This is the total number ** film projects collected by the venture capital unit ** the ******* Film Festival this year. Affected by the epidemic at the beginning ** the year, this year’s ******* International Film Festival was postponed from April when the ****** flowers bloomed to August when the summer was hot, but this did not affect the registration ** the venture capital unit at all.

 

The 829 film projects were 94 more than last year, an increase of nearly 13 per cent. These projects are divided into two units: "venture capital projects" that have not yet started and are in the development stage; and "projects in production (WIPs) " that have already started shooting and have not yet completed post productin.According to statistics, there are 777 venture capital projects this year, and 52 projects in production. Among venture capital projects, the number of drama categories is the largest, followed by comedy and suspense thriller crime categories.


In the drama category, the number of family themes is relatively large, mainly focusing on issues such as growth, family love and ethics. The number of applications for romance films has declined for three consecutive years, and there are also seven musical musical and dance film projects, two documentary projects, and more than a dozen epidemic-related films have also quickly joined the "audition".

 

The review judge, screenwriter May, believes that she saw the new director’s attention and involvement in real life during the review process, which is a very good creative phenomenon. The review judge and actress Liang Jing also observed: "More and more directors are beginning to care about the relationship between people and people, the relationship between people and emotions, and the relationship between people and society."

 

Since its establishment in 2012, the venture capital unit of the North Shadow Festival has undergone 9 years, and the types of registration projects have become more and more diverse, and the subject matter content has become more and more diverse.


This year is particularly not easy for the WIP project, many films in the production stage because of the impact of the epidemic, spent three years by the team to create the animated film "Tiger Dun Baby Redemption" encountered the problem of withdrawal during the epidemic.

 

Each film company provides a single sponsorship bonus for the venture capital unit ranging from 50,000 yuan to 300,000 yuan, the amount is not large, but for these projects whose financing volume is generally in the 4 million to 10 million range, this bonus may be able to save the world, or be the icing on the cake.


The more important significance of the venture capital platform lies in the communication and mutual assistance between new films, new directors, and filmmakers, especially training and roadshow presentations. Review judge Yang Zi believes that directly reading the script will be more subjective. Through face-to-face communication, you can better understand the original intention of a project and express your appeal, and further enhance the industry’s awareness of the project.

 

"In the face of the current group of creators, what resources are they in urgent need, what are they thinking about, and what can we give them?" said Chen Guofu, the chairperson of the venture capital jury, which was the real concern of his participation in the review.


For the finalists, this is also a rare learning opportunity. "Wandering in the Blue Prairie" producer Hu Jing told us that during the process of participating in the venture capital, the screenwriting and actual shooting operation of the project will become clearer. "As a producer, we are also looking at other people’s projects, and we can also learn from their strengths and weaknesses."



Project Highlights: Women, Minorities, Documentaries


11 venture capital projects and 6 WIP projects in production.From the preliminary review, review to training, these works that broke into the final review process cover a wide range of genres and themes, and also reflect some aspects of current Chinese film creation."Tiger Dun Baby Escort" is an animated film, "Figure Skating Girl" is a sports documentary, and "Life" is a documentary that tells the story of the doctor-patient relationship and the fight against the "epidemic". Animation and documentary are generally rare in venture capital.


"Figure Skating Girl" is the biggest winner in the WIP project, winning the Most Investment Value Project Award and the MPA Asia-Pacific Special Cooperation Award. A clip of the project played at the roadshow won a lot of applause from the audience.

 

This documentary, which was evaluated by the jury as "full of power", focuses on the growth and changes of Chinese genius figure skating girl An Xiangyi and her "Tiger Mom and Cat Dad". Director Zhou Jinghao said that the amount of footage completed so far is more than half, and it will take another year to a year and a half to shoot. With this recognition, I believe he can move forward with more confidence.



The genre film projects in the final roadshow accounted for a relatively large proportion, with the largest number of comedies of realism or absurdism, with 5, including "The Unhurried Guest", "Another Plate!", "A Thief Died" and "The Stage"; "Let’s Go Child", "The Rattle Knock" is a road film, "Into the Mountain" is a police and bandit adventure film, and it is a soft science fiction romance film.

 

Compared with these projects with strong commercial attributes, the finalists also share some common characteristics: "Nanguo Fog Language" and "Downstream" are typical southern family movies that have emerged in recent years and can be benchmarked; "Winter Pasture" and "Wandering in the Blue Prairie" are all ethnic minority themes.


Among the 829 applications, the number of projects showcasing the lives of ethnic minorities has increased compared with previous years; while 24% of the project representatives are women, and gender identities are more diverse. The special award-winning "Wandering in the Blue Prairie" brings together these two characteristics.Director Qiao Sixue is a Daur girl born in the Hulunbuir prairie. "Fellow" Yongmei also directly expressed her preference for the film, "I wish I could be 20 years younger to play my daughter or 10 years older to play my mother."


The story of "Wandering in the Blue Prairie" focuses on a Mongolian matouqin player and his mother with Alzheimer’s disease, telling a mother-child relationship about blood ties, produced by Bad Rabbit Films, the production budget is about 6 million, and it is expected to start in April next year.Film producers have vigorously supported female-themed films in recent yearsYao ChenQiao Sixue recalled that Yao Chen told her that the first time she read the script, she was moved to tears by the story, and even offered to play a small role.


In the past two years, "Cadillac" and "Slow Half Shot", which have won venture capital awards at the Shanghai Film Festival, were all made by female directors. "Wandering in the Blue Prairie" also won the most grand prize in the venture capital unit of the North Film Festival this year. It can be seen that Chinese films are gradually gathering an emerging female power.


Chen Guofu’s comments hit the nail on the head, Deng Chao asked for a role on the spot


"Why didn’t you put my photo?"At the roadshow scene, many venture capital projects listed preset references or actors that had been set on the big screen, which could be seenHuang Bo,Wang Jingchun,Fan Wei,Tan Zhuo,Wang Chuanjun,QixiWait for someone."Teacher Yongmei and I have set the schedule for the next play." Seeing the good project, Deng Chao, an actor, also strives to cooperate.


The judges only had a short 5-minute comment time on the scene, but in fact they had already read the scripts or production clips of the shortlisted projects in detail."Can I go to the 24th scene after the title is released?", "Is that you in the 33 minutes and 51 seconds of the material?" Deng Chao put forward his opinions and questions to the director and producer in such detail.

 

Chen Guofu’s venture capital review experience is relatively rich, and his comments on different projects are often the right medicine, and his words are also quite sharp:

 

 "If I were one of the producers, I’d rather spend millions more in another believable scene."

"Although there are so many jokes, if it doesn’t stand up at first, it will be difficult to empathize later."

"Let’s loosen the structure a little more so that we can’t figure out where the story is going."

"Once you’ve found the concept, don’t let the concept come back to dictate everyone’s emotions and expressions."

"The budget is low, and the turnaround is the most expensive cost in China."

"The titles of many projects are too fussy, neither the positioning of the product nor the relevance to the content."

"You can use the concept of logistics to promote, and the audience will feel more immersive."


Chen Guofu told us that his opinion will depend on the nature of the project, "Some projects may attract me more because of its originality, and some projects I will be curious about how it will reach a large audience, and the way of communication with everyone will be different. It is not necessary to ask all creators a question."

 

In his opinion, projects that focus on market types and literature and art have different demands on the venture capital platform. Literature and art films have author attributes, and it is relatively difficult to make suggestions. Here, it is more about finding more like-minded partners. "For projects that come to the market, it is more important to listen to the opinions of the practitioners and experienced industry insiders present, which can help the project move forward more accurately."

 

Why did the completed project enter the competition?


"Why are you still participating in venture capital?" There were two special WIP projects that made Chen Guofu question one after another.One is "Unexpected Visitors", Fan WeiheDou XiaoStarring, it has been completed at the beginning of the year; the other is "No Problem with Thought",DiplodocusChen Guofu said that these works that already meet industrial standards and are highly commercially competitive generally do not come to the venture capital platform.


 

"There are unknowns in the films of young directors," Fu Jia, the producer of "Unhurried Visitors," said on the roadstage. "Although’Unhurried Visitors’ is nearing completion, we still look forward to finding distribution and publicity to help bring it to market."

 

Pushing a new director’s first film is the most difficult, Fu admits, "because no one has seen what you were like before, it is difficult to judge from a capital perspective, and you need to talk about it one by one. The process is very cumbersome." Even if the film is successfully shot, it will face the problem of later release.



The appearance of "Immediate Visitors" and "No Problem with Thinking" in this venture capital unit also enriches the connotation and significance of venture capital. The support of venture capital platforms for new projects not only ends at the front and middle end of the film industry chain, but also at the back end.After the roadshow, Chen Guofu told us that in fact, he knew that these completed films would also benefit the later marketing promotion through venture capital.


"Bring a story, change a movie" is the slogan and concept of the venture capital unit of the Beijing Film Festival. Over the past 9 years, a total of 4,495 film projects have been solicited, more than 200 projects have been promoted to connect with the industry, and more than 30 young directors have been introduced to the domestic and overseas markets.

 

On the night of the awards ceremony, Chen Guofu told all the directors of the shortlisted projects: "The judges cannot decide the final fate of all these projects. The final fate is still in the hands of you creators. No matter how we compare and score, your will, your ideals, and your blood will not be buried."

 

See you at the cinema, this is where all venture capital projects eventually arrive.


Ruan Jingtian exposes "shy" scenes in new drama, promises military service early next year


Ethan Ruan

    Ruan Jingtian is currently rushing to shoot Niu Chengze’s new drama "LOVE" and attended the car dealer endorsement event on the 8th. Ruan Jingtian revealed that there are many challenges in "LOVE" that he has never had before. He mentioned that there are many shy scenes in the play. When asked how shy he ****** it naked, or is it front and back? He pretended to be stupid and said: "I didn’t say anything." Then ask if he is with Chen Yanxi? He laughed and said: "No! I will know when the promotional video comes out."

    Ruan Jingtian is serving as the ambassador of the Golden Horse Awards this year. He recently took the Golden Horse Awards image advertisement to play against the little girl. He directly said that the little girl is very cute and has thick eyebrows that look like him, but he has no way of crying about the little girl. With the first experience of his father, he asked him if he wants a boy or a girl when he has a child in the future? He replied: "Girls! I like my daughter." Does it matter if the daughter is like a father? He replied: "I think I am very beautiful when I dress as a girl!" He also said that his daughter will be called "Ruan Mianmian" in the future, laughing at everyone. As for when he wants to get married? He was about to blurt out "three…", but he shrank back and said with a smile: "I can’t tell you the time, the pressure will be very high, and it will be counted down." Ruan Jingtian expressed the hope that it would not be too late and wanted to grow up with his children.

    Recently, major schools have opened one after another. Today, the media reported that Mingdao University had studied for 11 years and asked him if he knew about it? Ruan Jingtian said: "It’s hard not to see it, but it’s also hard to comment on other people’s affairs." Some media asked him if he didn’t come to school to choose courses on the opening day? He replied unhappily: "I haven’t started school yet." Then asked if he didn’t choose courses? He said: "I didn’t finish choosing courses until the 17th." He even told the media that he could go to the school for verification. He was asked about military service again, and Ruan Jingtian also promised to wait until the filming and promotion of "LOVE" was completed. It is expected that he will join the army in January and February next year.

Next page More wonderful pictures

Original Yang Ying’s comeback gossip continues, the "selfie" is obviously thin, and the state after breaking up with Huang Xiaoming is worrying

Recently, Yang Ying posted her latest photos on the social platform. Unexpectedly, netizens were in an uproar. What happened? It turned out that Yang Ying’s latest photos did not have a photo, but were taken with a real original camera.

Therefore, Yang Ying’s true appearance was also completely exposed in front of everyone. I don’t know if it was because of the breakup that Yang Ying looked very haggard, but if the hair was down, it wouldn’t look so haggard. When the hair was curled up, the thinness on the cheeks disappeared visibly with the naked eye, and the seams in the hair were also very obvious, which made everyone wonder if this was still the bright Yang Ying from the beginning?

You must know that Yang Ying, as the most beautiful female star in the circle, once overwhelmed Qunfang in the group photos of many female stars. However, after breaking up with Huang Xiaoming, Yang Ying has also undergone tremendous changes.

The saying that red gas nourishes people seems to be true.

Earlier, Yang Ying had the same storm at the Lantern Festival Gala of Hunan Satellite TV. In front of the camera, Yang Ying was in a worrying state. As a popular figure, she received great attention, but she did not have the confidence and charm of the past. Instead, she looked very tired.

Is this still the original Muse?

What was even more exaggerated was that when Yang Ying and He Jiong were on the same stage, netizens couldn’t tell who was thinner. Although He Jiong had always been very thin, he didn’t expect to be almost compared in front of Yang Ying, which showed how worrying Yang Ying’s state was.

Did breaking up really hurt so much? It made Yang Ying mentally exhausted. Although Huang Xiaoming and Yang Ying only officially announced their breakup in August, their marriage has long been a public fact. Since 2018, Yang Ying has no longer been in the same frame as Huang Xiaoming.

For the two of them, this marriage and relationship should have been released long ago, and there should be no more regrets, but after the breakup, Yang Ying’s spirit and spirit obviously changed a lot, but this is also related to Yang Ying’s desperate filming after the breakup. Recently, many fans have posted about Yang Ying’s itinerary, and they can see that Yang Ying is working very hard to get rid of the bad reputation before.

After all, when Yang Ying was happy in 2017, because she couldn’t make an action drama, the TV drama "Gufang Does Not Appreciate Yourself" eventually became a bad movie of the year. The stuntmen and cutouts that could be seen everywhere were criticized by netizens, so Yang Ying’s career continued to decline. Now Yang Ying is working hard to make a drama, and I believe she also wants to prove that she can do it. However, what she didn’t expect was that she returned after breaking up and kept gossiping.

When they just broke up, the media exposed the shooting scene of Yang Ying and Wang Anyu. It was obviously a simple action scene, and Yang Ying only needed to pounce on Wang Anyu. However, such a simple action still required the use of a substitute, and from the scene, it can be seen that Yang Ying was on the set at the time. This move was also complained by netizens again that it was the crew who raised the baby, which put her under a lot of pressure. Although fans later clarified the matter and said it was just a misunderstanding, but many netizens did not receive the rumor. They did not know that Yang Ying was misunderstood.

However, this also shows that Yang Ying’s current situation is not optimistic, especially after leaving Huang Xiaoming, many people no longer look at Huang Xiaoming’s face and show mercy to her, and even criticize her for relying on Huang Xiaoming to live, but now she broke up with Huang Xiaoming after she became famous.

We don’t know about the relationship, but making such an evaluation is also a groundless accusation for Yang Ying. I wonder if Yang Ying can rely on herself to counterattack the current reputation after breaking up?

There is no representative work, but Zhao Liying is used as a foil for her?

In 2017, Zhao Liying won the endorsement of Dior, which was also the first time she had received a high-end brand in the circle for so long. It was also her first time showing English on the screen. However, her English pronunciation was in sharp contrast to Yang Ying’s fluent spoken language. After the video was circulated online, it was mocked by various netizens. Zhao Liying was a grassroots star who had no high education and lacked fashion sense. Being a spokesperson for Dior simply lowered the style of the brand.

And this endorsement also made Zhao Liying attract no ridicule.

Forced to be at a loss, the brand can only take down a video, not only that Dior declares Yang Ying’s identity as a brand ambassador for the appearance, but Zhao Liying’s title is a famous actor, and even Yang Ying occupies the C position when taking a photo.

In the same year, Zhao Liying became the spokesperson of a certain chocolate. Coincidentally, Angelababy was the previous spokesperson of the brand. Compared with the two, many netizens said that Zhao Liying’s temperament was still inferior to Yang Ying’s. Perhaps it was two dimensional reduction strikes that made Zhao Liying not contact any luxury endorsements for a long time.

The explosion of a takeaway plan finally allowed Zhao Liying to win once. Both sides were spokesmen for a certain group, and the planner suggested that it was a surprise. Therefore, netizens couldn’t help but compare the two together and sigh that one was a Muse and the other was a female nerve. The surprise in Zhao Liying’s eyes was very natural and unpretentious.

And baby still can’t get rid of the embarrassing acting skills of staring and opening her mouth in the past in this planning, and the traces of being mocked by netizens are too obvious. However, Yang Ying has long been in the international circle like a duck to water, and Zhao Liying, who entered the fashion circle later, is indeed a move away.

In 2009, Wu Yanzu said that angelababy could not be put on the table, while Chen Weiting turned his face. After the reporter saw that Chen Weiting’s face was not good, he deliberately asked, Do you think the baby can go?

Wu Yanzu asked about the baby’s height, and saw Chen Weiting raise his hand and point "

Taller than you anyway

"At this time, Chen Weiting did not expect that his girlfriend, who he defended in every possible way, would turn around and become someone else’s wife.

A month later, after the baby starred in "Global Love" invested by Huayi, it was reported by the media that he disappeared with Huayi’s major shareholder Huang Xiaoming for two hours when they first met on KTV. Not long after, Chen Weiting officially broke up with Yang Ying, and even became the object of ridicule on the whole network because of Huang Xiaoming’s "I don’t know who Chen Weiting is". But Scorpio Chen Weiting is not willing to be bullied.

So he soon fell in love with Ah SA and claimed that the two had just been dating for 3 months, but at this time Yang Ying said sarcastic, do you really believe they have only been dating for 3 months?

And this piece of gossip has to start with a movie. The "Flower Field Wedding" starring Yang Ying can be said to be the peak of her acting skills. Interestingly, the original candidate for this role was A SA, while the baby played a couple with A SA’s husband Zheng Zhongji in the play. The two also brought the feelings in the play to reality.

So Chen Weiting and Ah SA also made a big fashion film not to be outdone, but during that time the baby was not idle, often traveling to and from Shanghai and spreading scandals with Huang Xiaoming, but Li Feier was his girlfriend at that time. Later, Huang Xiaoming and Yang Ying came together:

"

Maybe she has a good background since she was a child, and she has really worked very, very hard.

".

Before she met Huang Xiaoming, she could only rely on her eyeballs to maintain her popularity. At that time, Yang Ying wore braces because of uneven teeth, so the modeling career did not develop smoothly. When she was a model abroad, she had to laugh humbly at being criticized for wine bottles. Maybe she knew that she couldn’t make a name for herself abroad, so Yang Ying focused her work on China again, and also dated Chen Weiting, who was unknown at the time.

But the difference is that Chen Weiting is a rich second generation, and his family background is not comparable to Yang Ying, so this has also become a stepping stone for Yang Ying’s career development.

In 2007, it can be said that Yang Ying’s career was a turning point. Although her appearance in the movie "In a Trouble" did not stir up any water, she was favored by Jay Chou and appointed her as the backup dancer of his concert. Therefore, Yang Ying agreed without hesitation and mentioned the matter many times in subsequent interviews.

"

By far the luckiest thing for me is to be able to work with Jay Chou

".

For a time baby by Zhou Dong’s light some heat, but it is not satisfied, 2009 to baby led by the collective model in a book fair in Hong Kong debut, and shoot big fashion photo, Hong Kong people think that this group of small models insult Sven, so nearly 50,000 people launched a boycott, although boycotted but angelababy took this fire, she also has close to Huang Xiaoming capital.

In order to win Huang Xiaoming’s liking, the baby has paid a lot of money and will wear sailor clothes to celebrate Huang Xiaoming’s birthday. Even if she is said, she can’t bear it. In the end, Yang Ying entered the room and became Huang Xiaoming’s beloved wife, jumping into the post-80s Four Little Flowers.

Responsible editor:

Nicholas Tse denies rumors of breaking up with Faye Wong: Don’t take us for it

Nicholas Tse denies rumors of a breakup with Faye Wong

Nicholas Tse denies rumors of a breakup with Faye Wong

     According to media reports, music diva Faye Wong and her boyfriend Nicholas Tse reenacted 23 years ago "the first drag of the century" at the Beijing airport, personally testifying that the relationship is stronger than Jin Jian. Recently, there were sudden rumors on the Internet that the two had broken up peacefully. Nicholas Tse, who has always insisted on a low-key love, denied it himself, "Don’t take the two of us for a long time, okay? Go away."

John Woo went to Japan to promote "Sword Rain" and invited Mako Dadi to star in the sequel


(From left) Director John Woo, Mako Dadi, Director Su Zhaobin


(From left) Director John Woo, Director Su Zhaobin

    Movie Network News(Compiler/Ji Zhongpeng) On July 27, the famous director John Woo appeared in Tokyo, Japan, to build publicity for his director. With Wu, there was another director of the film, Su Zhaobin. The unexpected appearance of the two directors attracted dozens of Japanese media to report.

    On the same day, Japanese actress Mako Dadi, who had starred in popular film and television works such as "The Sinking of Japan" and "Fraud Hunter", appeared at the venue as a special guest and presented flowers to the two directors. Seeing the noble beauty of Dadi, Woo Yusen praised it. "If there is a sequel to this movie, you must be invited to play it." Appreciated by the director, Dadi smiled happily and said, "It seems that I have to work hard to learn Chinese from today…" He always showed a charming smile in front of Director Wu.

    In addition, John Woo also expressed his deep condolences to the victims of the Japanese earthquake. He admitted that he was deeply moved by the tenacious spirit of the Japanese people, and he sincerely hoped that the people in the disaster-stricken areas of Japan could regain their old smiles and rebuild their beautiful homes as soon as possible.

    The film "Rain of Swords" will be released nationwide on August 27, 2011.

Interview with Yang Zi: 12 years later, it is difficult to accept Song Dandan’s long white hair

  China News Service, Beijing, December 12 (reporter, Zhang Xi) For a moment, Yang Zi thought she was still filming "Family with Children", looking at Song Dandan, Gao Yalin, Zhang Yishan, and You Haoran around her, as if she had returned to the set 12 years ago, without any unfamiliarity.

  In fact, it was the first time the five had worked together in 12 years on the micro-film "17 Brings Home Music." In the film, the "eldest son" Zhang Yishan became a police detective; the "daughter" Yang Zi became a female white-collar worker; and the "younger brother" You Haoran went to college. It was a very happy ending for fans of "Family with Children."

  Recently, Yang Zi was interviewed by a reporter from China News Service (WeChat official account: cns2012). As a member of China’s most talked-about "screen family", she revealed for the first time some interesting past events during the filming of that year.

  The past –

  I used to fight on the set

  In 2004, "Family with Children" officially began filming. Yang Zi and Zhang Yishan were only 12 years old at the time, and You Haoran was only 8 years old. Neither of them expected that because of the popularity of the show, they would be closely connected with each other.

  "In the past, when the three of us were together, You Haoran was the noisiest, then Zhang Yishan, and finally me." Yang Zi recalled happily that because her "Xiaoxue" was helping her parents watch her two younger brothers in the play, it was quite stable.

  Yang Zixiao said that the three of them often quarreled over food, "For example, there are props for peaches or durians placed there, and when we are not filming, we all stare at it to see who fights for that peach first." She also revealed that the youngest, You Haoran, even released a "big trick", "He was very disgusting. He was afraid that we would take that peach, so he took it out and licked it all first, and then said that if I licked it, you would not be able to take it. At that time, I would be very angry and would quarrel because of this kind of thing, which was very funny."

  Reunion.

  It feels like I’m filming with my family

  This reunion took a total of two days to shoot the micro-movie "17 Music to Bring Home". In Yang Zi’s opinion, it is not so much work as a family reunion.

  "I remember that it was 12 am the next day. It stands to reason that I was very tired, but I felt very happy. It would be fine to shoot for a while.

  Although it was the first time they had worked together after 12 years, Yang Zi felt that everyone’s tacit understanding was still there. "It’s like a family.

  Twelve years ago, when filming "Family with Children," Yang Zi often laughed, and this time was no exception, but the feeling was different. "At that time, because the script was funny, now I have a feeling of filming with my family, and I can’t stand it when I look at each other, and I can’t control it."

  Change.

  You Haoran grew taller from a little brother

  Reunited 12 years later, Yang Zi bluntly said that You Haoran had changed the most, "He was only 8 years old when he was a child, but now he has grown so big, much taller than me, and has a beard. In my impression, he will always be our little brother."

  When it comes to everyone’s changes, Yang Zi sighs deeply, she was the quietest in the crew at the beginning, but now she is the most noisy. "I have been arguing with them at the scene, Zhang Yishan said’calm down ‘, You Haoran said’go to Zhang Yishan’s place to play’, why did it change like this? Haha."

  However, during the filming of "17 Brings Home Music", Yang Zi also had a trance feeling, "At the end of the filming, everyone had a sentence, but I didn’t think they were reading the lines anymore. I wanted to cry so much that I endured it all the time, because I felt that when we grew up, I looked at Aunt Dandan and Uncle Yalin again. They are old and have white hair, so they feel very unacceptable."

  Off-screen.

  Song Dandan loves to send voice

  Although they worked together again after 12 years, the five people had a very good relationship in private during the past 12 years, and they also established a WeChat group called "Family Who Love Each Other". The most active in the group was Song Dandan.

  "Auntie Dandan loves to talk about voice, and when she talks about her specialties, you have to listen to it all the time, but we children usually like to type text." Yang Zi complained that once Song Dandan sent many 60-second voice messages in a row, and every time I didn’t finish listening, there was a call, "I wanted to smash my phone at that time, haha."

  When it comes to the interesting things in the group, Yang Zi is also overjoyed. She confessed that she loves to send emojis, not only her own ugly photos, but also Zhang Yishan’s, "There is an emojis like this, all kinds of staring at you, with the words’I am not sleepy ‘written on it."

  CP —

  And Zhang Yishan maintain each other

  From the day "Family with Children" aired, Yang Zi and Zhang Yishan were regarded as "screen CP".

  This year, Zhang Yishan starred in "Remaining Sins", which was a hit. Although the outside world believes that he has changed from a boy to a pure man in Beijing, Yang Zi said: "Because we are very familiar and grew up with each other, he is a very atmospheric Beijing boy in my eyes."

  Although many netizens hope that Yang Zi and Zhang Yishan can become a couple, in fact, the two are just good buddies. Although they always hurt each other, as long as Yang Zi encounters difficulties, Zhang Yishan will stand up for protection as soon as possible; if someone scolds Zhang Yishan, Yang Zi will also stand up.

  "Sometimes I feel down. Zhang Yishan won’t ask what’s wrong like others. He will wait for things to pass slowly and send me a WeChat message saying that you are okay, are you okay. I think it is very warm, a kind of relationship between friends."

  Yang Zi made no secret of her desire to work with Zhang Yishan again, "Everyone always says they want us to film together, and I don’t think we should be sorry for the audience to shoot a movie at random. If the movie is particularly bad, everyone will be disappointed. I hope there will be an opportunity, a good moment, a good script for us, and we may choose to shoot."

Guo Fucheng shot a billion-dollar advertisement in Shanghai, and the elite behind the scenes are shining brightly (with photos)

 





   Guo Fucheng has a heavyweight team background, and the advertising quality is very high


    Sina Entertainment News, Guo Fucheng (Chengcheng) recently filmed a mobile phone advertisement costing 113 million yuan as a spokesperson, and even invited a number of famous filmmakers to cooperate and go to Shanghai to film, revealing his status as a king.


    Chengcheng, which is currently busy filming "The Wind and Cloud II" in Thailand, previously shot an advertisement for C’King, a mobile phone brand cooperated with China and South Korea. The cost of Chengcheng’s spokesperson, plus advertising production fees, etc., cost a total of more than 100 million yuan. The behind-the-scenes team of the advertisement is also a heavyweight person, including director Guan Jinpeng, art director Zhang Shuping, photographer Guan Benliang, soundtrack Jin Peida, graphic photography Zhang Wenhua, etc., which has achieved Chengcheng’s star-studded advertisement. No wonder he said excitedly: "This team is enough to make a movie."


    On the day of the shooting, the brigade went to MUSE CLUB, where Liu Jialing had an investment, to shoot. The city in suits and ties wore polka-dot butterfly ties, sang and danced at the extremely modern dance party, and showed off their dancing skills. And the city behind got on the open-top sports car and shot in the busy city of Shanghai. Due to the large number of passers-by, the shooting was interrupted for a time, and the public security had to move forward to evacuate the crowd.


    Chengcheng said: "This is one of the commercials I am most satisfied with this year. So many shapes, singing and dancing, I am so happy to shoot." Asked if the reward is sky-high? Chengcheng smiled but did not respond, appearing quite satisfied. Chengcheng revealed that it will return to Hong Kong on April 13 to attend the Academy Awards ceremony, and then go to Shanghai to attend the mobile phone launch event. (Li Li/Wen)


Editor in charge: Sun Jie

Fan Bingbing romance is a rumor? Studio statement refutes rumors: Wise people don’t often have

??1905 movie network news On the evening of May 18, Sicong satirized Fan Bingbing and Zhang Xinyu as "blanket stars" on Weibo, saying that "in addition to having no works at all and not being able to act, the fire mainly depends on the topic of gossip and hype", which triggered a war of words between him and Fan Bingbing Zhang Xinyu. Wang Sicong even commented in yellow under Fan Bingbing Weibo: "Well, **** your Jinbao Xueqi Family Seal."

??On May 22, Fan Bingbing Studio issued a statement saying: "’Rumors stop at the wise’ is an extravagant hope. After all, wise people are not often available. This statement we have to make, even though we are unwilling to make it, is to convey the calmness of not being afraid of rumors and the belief in the truth. Let all unhappiness end here. Thank you to the friends who have always trusted and supported Fan Bingbing. Your encouragement is the motivation for her to work hard." Attached was a lawyer’s statement letter, and Huang Ziying, the publicity director of Fan Bingbing Studio, also wrote a paragraph expressing her dissatisfaction with "rumors". After the statement was issued, Fan Bingbing quickly forwarded it, with an accompanying text: "There should be a forwarding here!"

??The netizens looked at the content of the article alone, and they didn’t know which rumor was refuted or included it together. They watched and commented and speculated: "Is it fake with Li Chen?", "But it’s really annoying to hype.", "@Li Chen, Daniel should be retweeting", "Really got into a fight with Wang Sicong…", "I made a statement, but I didn’t specify which one to sue? Who is it? What is it? Seeking the truth…"

??Then, Li Chen really forwarded Weibo to support Fan Bingbing, and Xie Na, Wang Zulan, Angelababy, Zhao Wei, Lin Xinru, etc. also forwarded their support.

Fan Bingbing Studio Statement:

Di Lizheba takes over Liu Yifei and Zhao Liying, becoming the first post-90s Golden Eagle Muse

1905 movie network news On October 11, the 12th Golden Eagle TV Art Festival Weibo officially announced that Di Lizheba took over Liu Yifei, Liu Shishi, Zhao Liying, Tang Yan, etc., and became the "Golden Eagle Muse" this year.


It is reported that since the 6th Golden Eagle TV Art Festival in 2006, each Golden Eagle Festival will select a new generation actress who has emerged in the field of TV dramas in the past two years, and who is also young and beautiful and very popular as the "Golden Eagle Muse", as the image spokesperson of the current Golden Eagle TV Art Festival.

At the same time, Di Lizheba was nominated for the Most Popular Actress Award for "Pretty Li Huizhen". Di Lizheba also became the first post-90s Golden Eagle Muse!