Micro-matrix, multi-platform … Hebei strives to create "political energy" at the fingertips.
Recently, in 2017, the "Top Ten Counties" in Hebei Province was announced, and Xinhua District of Shijiazhuang City, Wanquan District of Zhangjiakou City, Shuangluan District of Chengde City, Qian ‘an City of Tangshan City, Beidaihe District of Qinhuangdao City, sanhe city City of Langfang City, Renqiu City of Cangzhou City, Xushui District of Baoding City, Gucheng County of Hengshui City, Ningjin County and Linxi County of Xingtai City, Feixiang District of Handan City and Wu ‘an City were on the list. Micro-matrix, multi-platform … How does Hebei focus on creating "political energy" at its fingertips? Let’s take a look with Xiaobian.
● Xinhua District, Shijiazhuang City: The micro-matrix of government affairs is coordinated by the government and the micro-matrix to form a joint force.
The micro-matrix of government affairs led by "Shijiazhuang Xinhua Publishing" was built, and it was coordinated with the official WeChat of 15 streets and districts. At present, various departments in Xinhua District of Shijiazhuang City have established 101 government WeChat WeChat official account and 213 third-level WeChat groups headed by "propaganda front", forming an all-round and three-dimensional propaganda pattern of information exchange and resource sharing.
● Wanquan District, Zhangjiakou City: Multi-platform to strengthen the construction of new government media
It has basically formed a new media position for government affairs, with Weibo WeChat and Wanquan Publicity Network as the backbone. Efforts will be made to make the "Houde Wanquan" micro-signal, "Houde Wanquan" post bar and "Wangxin Wanquan" micro-signal the most influential platform for government affairs release, network politics and network benefiting the people in the whole region. At present, all towns, townships and districts in the region have opened official WeChat platforms, 17 people’s livelihood departments have registered official websites, and Wanquan District Network Information Office has formed a new media alliance, forming a development trend of "one network in the region".
● Shuangluan District, Chengde City: An integrated government service platform creates "political energy" at the fingertips.
Build an authoritative and convenient integrated Internet government service platform, and form an interconnected government information resource pool, so that "data runs more and people run less errands". Several publishing platforms, such as Sina Weibo, WeChat WeChat official account, People’s Daily Online Government Affairs Publishing Hall and Today’s Headlines, have been launched successively to realize "double micro-linkage" and coordinated development. At present, 20 departments including education and health have opened Weibo and WeChat WeChat official account, serving more than 100,000 people and having more than 50,000 fans.
● Qian’ an City: Strengthen training from the media to the new government media "speaker"
Weibo, the official website of Qian ‘an Publishing, and WeChat official account, the official website of "Shuicheng has a story" and "Wangxin Qian ‘an", have been launched successively, among which "Shuicheng has a story" has wiped out a network of instant news, people’s livelihood hotspots, social conditions, public opinion and life information. Innovate management mode, organize more than 10 self-media organizations to carry out publicity activities, discussion and exchange, study and training, and gradually develop them into "megaphones" and "speakers" of new government media.
Beidaihe District, Qinhuangdao City: Creating a precedent of "Post Bar Network Conference"
Since March 2017, the "Langtaosha Beidaihe" Post Bar has been built into a new platform for unblocking public opinion and asking about politics. At present, there are more than 13,000 registered members, and 98 real-name registered accounts of district departments and resident units have entered the Post Bar, and online government affairs have been carried out according to offline functions. Since the operation of the platform, more than 900 cases have been handled to solve the public sentiment problems of post bars.
In order to promote the openness of government affairs, on the morning of May 31, 2017, Beidaihe District held a network dispatching meeting to create a national civilized city through the "Langtaosha Beidaihe" Post Bar, creating a precedent for "Post Bar Network Meeting". In order to further open up the last mile of serving the masses, Beidaihe District Administrative Service Center, in conjunction with the Real Estate Registration Center, opened the "Langtaosha Beidaihe" Post Bar appointment number processing mode from June 6, 2017.
● sanhe city: A number of window units opened the government "WeChat appointment" service.
In 2017, sanhe city opened a total of 179 official WeChat WeChat official account, covering towns, districts, streets, municipal units, police stations, hospitals, schools, etc., to achieve full coverage of government new media construction. At present, the total number of fans of various new government media in the city exceeds 100,000, and the daily visits exceed 200,000. To further expand the service function, at present, a number of window units have opened the "WeChat appointment" service for government affairs, and established a message handling mechanism for netizens. Online government affairs have been reviewed, handled, replied and resolved.
● Renqiu City: A new model of network governance weaves a "net" for the people.
Establish a new network governance model of "Post Bar Collection, Public Opinion Prompting, Easy Letter Coordination (upgraded to Blue Letter from October 2016), Post Bar Feedback Communication, and WeChat official account Publicity and Guidance". Twenty-one townships and 88 municipal departments in the city upload their work trends in real time through the Baidu Post Bar of "Love Renqiu for Development", accept the supervision of netizens and collect their opinions and suggestions 24 hours a day. Up to now, a total of 12,853 questions have been received from netizens, and 8,930 questions have been solved, with a resolution rate of 69.4%.
● Xushui District, Baoding: 299 rural areas have achieved full coverage of e-commerce.
We will implement the four major projects of "rural e-commerce, information benefiting the people, network intellectual support and network public welfare", actively strive for policy financial support, and guide industrial enterprises, especially small and medium-sized enterprises, to use third-party platforms such as Taobao and JD.COM to carry out e-commerce. At present, 299 rural areas in the whole region have achieved full coverage of e-commerce, effectively stimulating new kinetic energy for rural development.
● Gucheng County: Innovate the form of propaganda and seize the main position of the network.
Actively create new media works, hold the H5 works exhibition of "Celebrating the 19th National Congress and Showing New Features", and display outstanding H5 works on platforms such as "Hengshui Publishing" and "Old City Publicity"; The total reading volume of H5 works, such as "Creating a new tourism format of the old city according to the Millennium Canal culture", exceeded 100,000. Activities such as "Welcome to the 19th National Congress of the Communist Party of China-Enjoy the New Changes in the Old Town-Photographs" were carried out through WeChat WeChat official account "Online Trust Old Town", which created a positive online cultural atmosphere. Use WeChat WeChat official account’s "Civilized Old City" to carry out public welfare activities such as "stressing civilization, cultivating new styles" and "traveling in a civilized way to be civilized tourists" to reach out to netizens and spread positive energy.
● Ningjin County: Practice the online mass line and build an online mass line platform.
Pay attention to practicing the online mass line and build a local online mass line platform relying on new government media. Relying on the "Ningjin Publishing" WeChat public platform, we carried out the activity of "Asking the people for leapfrogging, gathering wisdom and promoting improvement", and collected opinions and suggestions from the people of the county around the outstanding problems affecting development and the development measures expected by the masses. The activity collected more than 2,000 effective opinions and suggestions. "Ningjin Education" replied to netizens for 27,410 times and 16,042 people, and collected a large number of social conditions and public opinions for school construction and education development, and solved hundreds of consultation complaints.
● Linxi County: Create quality products and create brands.
Since its construction and operation in early 2015, Linxi County has established brand awareness and strived to build Linxi County Publishing into a first-class and well-known new government media brand in the whole city. From the aspects of layout design and content planning, Linxi County has highlighted its characteristics in the central work around the 19th National Congress of the Communist Party of China, tackling poverty and attracting investment, and opened columns such as "Celebrating the 19th National Congress", "Gold Business Card" and "Warm Heart". The number of fans and influence have steadily increased. At present, "Linxi County Publishing" has more than 45,000 fans. In 2016, it won the title of "Advanced Collective of Positive Energy in Flood Relief Network" and the honorary title of "2016 Excellent New Media for Government Affairs in Hebei Province (WeChat)".
● Feixiang District of Handan City: Four-dimensional integrated data management model assists scientific decision-making and social governance.
Using the four-dimensional integrated data management model of "WeChat matrix group+applet matrix+big data management system+WeChat public platform", we will assist district committees and district governments to establish scientific decision-making and social governance mechanisms and explore new models of government management and social governance. Build a three-level WeChat matrix group covering the whole region, and build a group to the village. The rural household rate reaches 93.7%, which really extends to the village-level "nerve endings" and completely opens up the "last mile" of the online mass line; Before August 10th, 2016, all the people’s livelihood departments in the whole region opened WeChat WeChat official account, and fully opened the official Weibo, WeChat and client.
● Wu ‘an City: The netizen left a message of "full download, full acceptance and full reply".
Establish "New Wu ‘an" WeChat WeChat official account as the official new media WeChat official account of Wu ‘an, and 46 outstanding new media such as "Wu ‘an Government Affairs" form a strong joint force, enrich the online service function, promote online politics, realize network benefiting the people and implement network poverty alleviation. When dealing with people’s livelihood issues reflected on the Internet, we will refine the mechanism of disciplinary accountability, collective consultation and quarterly hearing of the Standing Committee of the Municipal Party Committee. For netizens’ messages, adhere to the principle of "full download, full acceptance and full reply", and reply to the opinions of the masses that are not suitable for publicity through separate communication.
(Hebei News Network Comprehensive, edited by Hou Meng)